By Design
By Design
Podcast Description
Design is no longer just about aesthetics—it's shaping the way we live, work, and interact with the world. Join ‘Fast Company’ senior editor Liz Stinson and global design editor Mark Wilson as they dive into the latest innovations in the world of user experience and product and architectural design. ‘By Design’ focuses on the macro impacts of design trends, covering topics like the future of wearable technology, how AI is affecting product design, and, more broadly, how design intersects with business, tech, politics, and culture.
Podcast Insights
Content Themes
The podcast explores themes around the macro impacts of design, including the future of wearable technology, the influence of AI on product design, and the intersection of design with business, technology, politics, and culture, with episodes discussing trends in sustainable architecture and digital interfaces.

Design is no longer just about aesthetics—it’s shaping the way we live, work, and interact with the world. Join ‘Fast Company’ senior editor Liz Stinson and global design editor Mark Wilson as they dive into the latest innovations in the world of user experience and product and architectural design. ‘By Design’ focuses on the macro impacts of design trends, covering topics like the future of wearable technology, how AI is affecting product design, and, more broadly, how design intersects with business, tech, politics, and culture.
If you’re extra focused on hitting your macros, Peter Rahal has more to do with it than most other people. He’s the co-founder of RXBAR and, more recently, David Protein.
With David, Rahal and his team have figured out how to capture attention for something as commonplace as a protein bar while using minimal advertising and sleek, simple packaging. It appears David has struck gold again with their newest product, ice cream. The $15 pints sold out in less than a half hour.
On this episode, Liz and guest host Grace Snelling go deep with Rahal on how he built yet another protein empire and the design choices that went into it.

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