Text Back
Podcast Description
Text Back is a short weekly marketing show from Postscript that helps ecommerce brands make more money with SMS. Each week, Postscript experts break down a simple strategy that you can put into practice right away.
Level up your SMS program and unlock more revenue with the channel that outperforms every other. New episodes drop weekly!
Podcast Insights
Content Themes
The podcast explores various themes centered around SMS marketing for ecommerce, including techniques for high-converting popups and strategies for building loyalty programs using SMS alone. Episodes like 'How to Create a High-Converting Popup' and 'How to Build a Loyalty Program Using Only SMS' highlight practical tactics, metrics to track, and real-world examples that ecommerce brands can implement immediately.
Text Back is a short weekly marketing show from Postscript that helps ecommerce brands make more money with SMS. Each week, Postscript experts break down a simple strategy that you can put into practice right away.
Level up your SMS program and unlock more revenue with the channel that outperforms every other. New episodes drop weekly!
Most ecommerce popups leave money on the table. In this episode, Postscript’s Principal List Growth Strategist, Bryan Dickey, breaks down the exact tactics top Shopify brands use to turn their popups into high-converting, revenue-driving machines.
We cover:
The difference between Onsite Opt-In and traditional Double Opt-In
Why email-first popups might be killing your SMS performance
The #1 metric brands should focus on when measuring popup success
How to use intro screens and custom properties to personalize SMS flows
Real-world opt-in benchmarks (hint: 80% vs. 25% 👀)
Whether you’re trying to increase verified SMS subscribers, test new popup designs, or just make the most of your onsite traffic, this is your playbook.
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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