Prose + Comms: Engagement, Unplugged
Prose + Comms: Engagement, Unplugged
Podcast Description
This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.
Podcast Insights
Content Themes
The podcast explores a variety of topics including marketing strategies, branding best practices, and customer experience innovation. Episodes feature discussions on tradeshow effectiveness, the authenticity of experiential marketing, and emotional connections in consumer relationships, with examples like insights from industry leaders such as Alesia Hendley and Jez Rose.

This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.
AI is changing creative work, but maybe not in the ways people expected. On this episode of Prose + Comms: Engagement, Unplugged, the team explores how AI is actually showing up for creatives today: speeding things up, unlocking new possibilities, and raising real questions about what defines strong work.
The mic flips to a familiar voice behind the scenes as Producer Joey Whipp joins Brian Rowley and Laura Smith on the other side of the table. It’s a candid, fun conversation that pulls back the curtain on how creatives are using AI day-to-day, from brainstorming and mockups to voice and music generation. Joey shares some go-to tools and why “good taste” might be the one thing AI can’t replicate. Along the way, they unpack how marketing is evolving, where AI helps (and where it falls short), and what it all means for the future of creative work.
You can find Joey Whipp on LinkedIn.

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