Prose + Comms: Engagement, Unplugged
Prose + Comms: Engagement, Unplugged
Podcast Description
This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.
Podcast Insights
Content Themes
The podcast explores a variety of topics including marketing strategies, branding best practices, and customer experience innovation. Episodes feature discussions on tradeshow effectiveness, the authenticity of experiential marketing, and emotional connections in consumer relationships, with examples like insights from industry leaders such as Alesia Hendley and Jez Rose.
This is your go-to podcast for all things marketing, branding, and customer experience. We’re bringing you honest and fun conversations with bite-sized insights. Hosted by BrightSign’s CMO Brian Rowley and Head of Integrated Marketing Laura Smith, you’ll hear from industry pros, creatives, and innovators about what’s actually working in today’s evolving, digital-first world. No fluff — just real insights on how brands are connecting with audiences and driving growth. Tune in for fresh ideas, big thinking, and all the tips you need to take your marketing game to the next level.
Fifteen episodes. Six months. A lot of opinions. In this year-end wrap, we look back at what challenged us, what surprised us, and what we’re carrying forward into 2026.
For the final episode of the year, Brian Rowley and Laura Smith count down their top three Prose + Comms conversations and unpack why they resonated. From culture’s role in customer experience with Bob Osmond, to intentionality and presence with Jez Rose, to a blunt take on why “experience” has become a misused buzzword with Bryan Meszaros, this episode revisits the moments that stuck. Brian and Laura also put themselves in the hot seat, reflecting on underestimated trends (hello, AI), hot takes they’ve reconsidered, and the ideas they believe marketers need to bring into the new year. Honest, reflective, and a little irreverent — just the way we like it.
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