When was the last time you visited a homestay and you were in awe of how it was made?

Idika, located in Moinabad (near Hyderabad) was created using discarded cement bags filled with mud. No cement. No iron. Zero waste-water. A structure that is cool is summers and warm in the winters.

You get to experience natural living.

And speaking with Vivek Reddy, I could feel the love and passion with which he and his family have built this homestay. There were many challenges in the way, but that didn't stop Vivek. He is a force of nature.

I had a blast talking to Vivek and we spoke about a range of topics like:

(02:29): Vivek’s background in real estate and why he wanted to build something sustainable

(4:22): Building earth bag dome structures – the beginning of IDIKA

(10:24): What is the significance of 111 GO guidelines?

(11:58): Meeting the expert of dome structures : Raghuveer

(15:44): The process of building an earth dome structure in 16 days

(17:26): What is the science behind the dome structures?

(18:55): DIFFICULT STRUCTURE TO BUILD

(24:08): Transition from Residential > Commercial home stay

(27:12): Learning how to make a swimming pool from scratch

(30:08): Distribution model + the power of Instagram for business promotions

(35:40): Vivek’s extreme measures to build IDIKA & building a unique experience

(44:39): The meaning of IDIKA

(48:21): Did it ever feel like it would not work out?

(53:20): GenZ + Millennials make for a good outing business

You can book your stay @ here