From Invisible to Irresistible – The Coach Trap Podcast
From Invisible to Irresistible - The Coach Trap Podcast
Podcast Description
Struggling to Stand Out as a Coach? We’ve Got You.
There are countless great coaches out there. Yet, most remain invisible.
Greg (the coach) and Dan (the marketer) have cracked the code. With 20+ years of experience and 52,000+ tweets, they built one of the most powerful coaching brands—in under 90 days.
Now, they’re sharing everything: personal branding, marketing strategies, and growth hacks to help you attract clients, build authority, and scale your coaching business—without the guesswork.
🎙️ New episodes every Weekly—because great coaching deserves great visibility.
Podcast Insights
Content Themes
This podcast explores themes like personal branding, marketing strategies, and client engagement, with episodes discussing topics such as leveraging storytelling for visibility, effective advertising for coaches, and overcoming common challenges in the coaching industry. For example, episodes have covered building authenticity in marketing, the importance of community for coaches, and actionable content creation strategies.
Struggling to Stand Out as a Coach? We’ve Got You.
There are countless great coaches out there. Yet, most remain invisible.
Greg (the coach) and Dan (the marketer) have cracked the code. With 20+ years of experience and 52,000+ tweets, they built one of the most powerful coaching brands—in under 90 days.
Now, they’re sharing everything: personal branding, marketing strategies, and growth hacks to help you attract clients, build authority, and scale your coaching business—without the guesswork.
🎙️ New episodes every Weekly—because great coaching deserves great visibility.
Audopia x Coachtrap | Rooted and Resilient w/ Paul Elias
In this raw and real episode of Audopia x Coachtrap, we’re joined by Paul Elias, a former military man turned performance coach, to unpack his journey from the battlefield to the coaching space — and why his course, Rooted and Resilient, isn’t just another “feel good” framework. It’s built for people who want real personal growth, resilience, and authenticity in the face of life’s chaos.
Hosted by Greg Styan and Dan Williams from Coachtrap, this conversation gets straight to the point. No fluff. No salesy nonsense. Just honest talk about leadership, mental health, coaching, and the uncomfortable but powerful truth that growth starts where comfort ends.
Paul shares how understanding your own story can help you lead others, why being vulnerable builds real community, and how to stop sounding like a coachy robot and start connecting like a human.
We also help Paul refine the marketing for his course — so if you’re a coach who hates marketing but knows you have something powerful to offer, you’ll want to take notes.
👉 Don’t fall into the coach trap — www.coachtrap.co.uk👉 Learn more about Rooted and Resilient — www.audopia.co.uk
Timestamps / Chapters:00:00 – Intro to Paul Elias01:56 – What is Rooted and Resilient?05:00 – Who’s this for?05:26 – Why selling coaching is awkward09:07 – Building an authentic community10:42 – How stories create connection13:14 – Trauma, growth, and being real20:04 – The Rabbi Akiva Story23:43 – Authentic marketing that works27:23 – Sitting with discomfort = growth
🔥 Sound Bites:“We’re all like a tree.””Authenticity is everything.””I want to create a really safe space.”
#coaching #resilience #authenticity #personaldevelopment #leadership #mentalhealth #coachtrap #paulelias #audopia #growthmindset #selfdiscovery #traumarecovery #communitybuilding #rootedandresilient
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