Banter with Billy
Banter with Billy
Podcast Description
Hosted by Envy’s own Billy Cina, this B2B marketing podcast dives into the real, unfiltered conversations happening in boardrooms (and bedrooms), Slack channels, late-night strategy sessions and the water coolers. Whether you're building a tech startup, figuring out how to turn your marketing into actual revenue (what a concept), or looking to scale, we’ve got you covered.Expect candid banter with CMOs, VPs, and marketing leaders who know a thing or two about growing pains and what it takes to hit ambitious growth goals.Zero buzzwords, fluff, or corporate non-sense, guaranteed.
Podcast Insights
Content Themes
Focuses on practical marketing strategies, technological advancements, and industry controversies, with episodes addressing topics like the myths of the Gartner Magic Quadrant, the impact of AI on marketing creativity, and the integration of traditional industries into the digital landscape.
Hosted by Envy’s own Billy Cina, this B2B marketing podcast dives into the real, unfiltered conversations happening in boardrooms (and bedrooms), Slack channels, late-night strategy sessions and the water coolers. Whether you’re building a tech startup, figuring out how to turn your marketing into actual revenue (what a concept), or looking to scale, we’ve got you covered.
Expect candid banter with CMOs, VPs, and marketing leaders who know a thing or two about growing pains and what it takes to hit ambitious growth goals.
Zero buzzwords, fluff, or corporate non-sense, guaranteed.
We turned the most ridiculous things agency owners deal with into a Kahoot with Lewis Kemp, CEO of Lightbulb Media. Full disclaimer, neither him or Billy saw the answers beforehand!
Questions included:
↳ What's the lowest form of marketing,
↳ Why LinkedIn keeps shrinking your organic reach while charging a small fortune for ads,
↳ Why your buyers go check peers and reviews instead of booking a demo,
↳ The power of founder-led content,
↳ Fixing the leaky landing page,
↳ Why strict brand guidelines might be killing your performance,
↳ Whether AI makes marketers lazier thinkers, and why copywriting might beat strategy
Make sure to subscribe for more banter episodes 🙌
Disclaimer
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