What's the Point Podcast
What's the Point Podcast
Podcast Description
"What’s the Point Podcast" is where marketing meets real talk. Hosted by a leading Dallas-based marketing agency, we break down the latest trends in social media, video, PR, website design, and branding—helping business owners make smarter marketing moves. No fluff, no sales pitch—just real conversations with industry experts and creative minds.
Podcast Insights
Content Themes
The podcast covers a variety of marketing-related topics including social media strategies, video marketing, public relations, website design, and branding. Episodes feature in-depth discussions like Why Thought Leadership Matters in 2025 and Branding Secrets from a Creative Director, offering both practical advice and industry insights to help listeners navigate the marketing landscape.
“What’s the Point Podcast” is where marketing meets real talk. Hosted by a leading Dallas-based marketing agency, we break down the latest trends in social media, video, PR, website design, and branding—helping business owners make smarter marketing moves. No fluff, no sales pitch—just real conversations with industry experts and creative minds.
In this episode of What’s the Point, we sit down with Susan Owen, CEO of Point, a full-service marketing agency based in Plano, TX. With decades of experience in marketing leadership, Susan brings an insightful, no-nonsense perspective to how the industry is changing and what business owners need to do to keep up.
From modern marketing strategies to the rise of transparency and thought leadership, this episode unpacks the seismic shifts happening in marketing today. Whether you’re a small business trying to figure out your next move or a brand leader rethinking your approach, Susan offers sharp advice, big-picture thinking, and a few bold predictions.
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