The Exchange
Podcast Description
Welcome to The Exchange, where the pulse of market research beats stronger, brought to you by industry veterans, Lenny Murphy and Karen Lynch. Every week, we take a look at the latest trends, insights, and discussions that are shaping the world of market research. Whether you're a professional looking to sharpen your skills or just curious about the dynamics of market landscapes, this podcast is your gateway to staying informed and ahead of the curve. Originally live every Friday across LinkedIn, YouTube, and Facebook, we've curated the best moments and key takeaways right here for you. Tune in to not just keep pace, but to lead in the ever-evolving market research arena.
Podcast Insights
Content Themes
The podcast centers around market research dynamics, analytics, and ethical implications of AI. Episodes cover pressing issues like the impact of AI on research value, fraud detection in data collection, and trust crises within the industry, with specific episodes like AI's Double Edge, Crime Scenes & Clean Data, and When Good Data Goes Bad providing in-depth analysis of these topics.

Welcome to The Exchange, where the pulse of market research beats stronger, brought to you by industry veterans, Lenny Murphy and Karen Lynch. Every week, we take a look at the latest trends, insights, and discussions that are shaping the world of market research. Whether you’re a professional looking to sharpen your skills or just curious about the dynamics of market landscapes, this podcast is your gateway to staying informed and ahead of the curve. Originally live every Friday across LinkedIn, YouTube, and Facebook, we’ve curated the best moments and key takeaways right here for you. Tune in to not just keep pace, but to lead in the ever-evolving market research arena.
AI is moving fast—and market research is racing to keep up. In this episode, Lenny and Karen break down the mergers, product launches, and ethical debates reshaping our industry. From digital twins to smart glasses, this one’s packed with insights on where we’re headed—and what it means for researchers.

Disclaimer
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