Vox & Coin
Podcast Description
Vox & Coin is more than a podcast — it’s a media network built for the builders.
In a world flooded with hype, fluff, and recycled business advice, Vox & Coin cuts through the noise with real strategies from people who’ve actually done the work. We bring together founders, operators, CMOs, sales leaders, and growth strategists to share what’s actually working in business development, marketing, sales, and eCommerce today.
Each episode dives deep into the tactical, the practical, and the sometimes uncomfortable truths behind what it takes to grow a business in the modern economy. From scaling DTC brands and cracking seven-figure funnels, to mastering sales conversations and building high-performance teams, Vox & Coin delivers actionable insights you can apply now — not someday.
With a voice rooted in timeless trade, but a focus on modern commerce, we blend the wisdom of old-world merchant grit with today’s fast-moving digital frontier. Whether you’re a solo founder, agency leader, or corporate change-maker, this is your space to learn, evolve, and grow relentlessly.
Real strategies. Relentless growth. On demand.
Podcast Insights
Content Themes
The podcast focuses on practical business strategies, marketing tactics, sales growth, and eCommerce insights. Episodes cover topics like the effectiveness of micro-influencers in marketing campaigns and the secrets of scaling DTC brands, providing listeners with actionable insights they can immediately apply.
Vox & Coin is more than a podcast — it’s a media network built for the builders.
In a world flooded with hype, fluff, and recycled business advice, Vox & Coin cuts through the noise with real strategies from people who’ve actually done the work. We bring together founders, operators, CMOs, sales leaders, and growth strategists to share what’s actually working in business development, marketing, sales, and eCommerce today.
Each episode dives deep into the tactical, the practical, and the sometimes uncomfortable truths behind what it takes to grow a business in the modern economy. From scaling DTC brands and cracking seven-figure funnels, to mastering sales conversations and building high-performance teams, Vox & Coin delivers actionable insights you can apply now — not someday.
With a voice rooted in timeless trade, but a focus on modern commerce, we blend the wisdom of old-world merchant grit with today’s fast-moving digital frontier. Whether you’re a solo founder, agency leader, or corporate change-maker, this is your space to learn, evolve, and grow relentlessly.
Real strategies. Relentless growth. On demand.
In this episode of Unicorn Campaigns, host Dave Valentine chats with Talya Pessolano, the founder of The Dirty Italian — a South Boston deli that’s anything but ordinary. From importing rare cheeses to crafting custom grazing tables for baby showers, Talya’s brand blends bold flavor, hospitality, and high-performing marketing that turns everyday customers into raving fans.
🔥 In this episode, you’ll learn:
How The Dirty Italian scaled from Instagram charcuterie boards to a brick-and-mortar deli with classes, catering, and a cult following.
The email marketing playbook Talya used to drive $15,000+ in holiday catering revenue with one simple campaign.
Why she refuses to sell gas station-looking cookies — and how visual brand experience impacts everything from Instagram Reels to in-store design.
Her grassroots approach to social media, including trending audio hacks, scheduled weekly content, and strategic collabs with Boston chefs and influencers.
The origin story of her unforgettable brand name and the mindset shift that helped her transition from software sales to full-time food entrepreneur.
🎯 Whether you’re running a local food business or a national eCommerce brand, Talya’s journey highlights the power of personal branding, community collaboration, and keeping your marketing both simple and stunning.
Keywords for discovery:
South Boston deli, The Dirty Italian, charcuterie catering Boston, email marketing success story, small business growth podcast, unicorn campaigns podcast, trending audio Instagram, social media strategy for restaurants, female food entrepreneurs, Boston food scene, grazing tables Boston, Italian catering Southie, food service marketing tips, from software to deli owner, small business marketing ideas.
📲 Follow Talya at @taliasdirtyitalian on Instagram or visit thedirtyitalian.com to learn more.
🎧 Subscribe to Unicorn Campaigns for more behind-the-scenes stories of wildly successful marketing moves that built brands worth raving about.
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