In this episode of Impact at Work, David Macciocca and Jo Vohland sit down with Karyn McShane, Talent Attraction & Mobility Manager at Australia Post.

Karyn shares how she leads one of Australia’s largest seasonal hiring programs, scaling to more than 3,700 hires during the Christmas peak, while continuously improving processes, relationships and outcomes. From redesigning internal systems to building trust with hiring leaders, Karyn reflects on how real operational impact often begins from within.

She also unpacks how Australia Post is evolving its early careers and internal mobility strategy to better engage future talent. If you're leading high-volume recruitment, navigating change or influencing from inside the system, this episode offers practical ideas and real-world perspective.

Key Topics:
01:30 – Karyn’s national scope and team structure
03:50 – Leading Australia Post’s Christmas peak campaign
06:15 – Why process and planning matter more than volume
08:55 – Staying energised and avoiding burnout
11:40 – Communicating clearly and building business trust
14:36 – Career pivots and finding your zone
16:45 – Gratitude and the value of team connection
18:05 – Rebuilding early careers and graduate visibility
20:25 – Creating clarity in uncertain times
22:45 – Moving into an advisory leadership mindset
24:00 – Lessons in resilience and impact over time

If you want to learn more about activating your employer brand strategy and EVP then you can check out podcast.videomyjob.com for a library of industry perspectives and how-tos.

Now, if you’re ready to level up your activation strategy then you need an employee story video platform and that’s what we do! Go to videomyjob.com/demo to book a walkthrough with one of our video specialists or click on the pricing page to learn about our new 60-day pilot program.

Lastly, we’d love for you to help us spread the word about the VMJPod to attract new experts and practitioners to share their activation strategies, so please take a screenshot and post it on LinkedIn, don’t forget to tag us at VideoMyJob, we are so grateful when you do that!