Welcome back to Devil’s Advocate, the show where legal debate meets comedic chaos! In this episode, we’re putting two partners from the Richmond Vona law firm, John Richmond and Keith Vona, through our signature debate gauntlet.

This week, we’re debating everything from Google Ads ethics (should you bid on a competitor’s name?) to whether lowering legal fees is noble… or dangerously naive.

And of course, it wouldn’t be Devil’s Advocate without a ridiculous twist: each of our guests must define a completely fake word. If you’ve ever wanted to hear two sharp trial lawyers debate plastic straws, insurance companies, and the true meaning of “verdantine,” buckle up.

Let’s spin the wheel and see where the chaos takes us!

Highlights from the Showdown:

🤼🏽‍♂️ SEO Smackdown: Is It King or Just Table Stakes?

John and Keith flip the script on law firm marketing. One argues SEO is the holy grail—while secretly believing it’s overhyped. Cue: BBQs vs. backlinks, and one very passionate rant about Google.

📊 Billboards vs. Digital Niches

Both say go niche, go digital. But are lawyers turning into full-on marketers? (Spoiler: yes—and they kind of love it.)

🥤 Plastic Straws: Misunderstood Heroes?

No one said ban them. Somewhere, a coffee shop silently rejoiced.

Also Debated (with Questionable Logic):

• Should you ever settle when you could trial-by-fire it instead?
• Is NYC making you gritty or just too dependent on Seamless?
• And are lawyers now expected to be content creators, too?
• BBQs, billboards, and the ethics of subway rage—all covered.
• No CLE credit offered. Emotional damage? Possible.

Psst! Got a devilish topic you want our guests to debate in a future episode? Comment of DM us with #DevilsAdvocate or send us a smoke signal. Or just email us like a normal person at [email protected].

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New episodes of Devil’s Advocate dropping regularly(ish). Come for the chaos, stay for the accidental insight.

Featured Guests:
Keith Vona, Partner at Richmond Vona, LLC:

LinkedIn: https://www.linkedin.com/in/keith-vona-41b6aa13

Website: https://www.richmondvona.com/our-attorneys/keith-r-vona

John Richmond, Partner at Richmond Vona, LLC:

LinkedIn: https://www.linkedin.com/in/john-richmond-66421a12

Website: https://www.richmondvona.com/our-attorneys/john-e-richmond