Tick Talk w/Eric Migicovsky

Tick Talk w/Eric Migicovsky
Podcast Description
A podcast about Pebble, smartwatches, gadgets, startups and more with Eric Migicovsky (founder of Pebble, Beeper and past partner at Y Combinator).
Videos episodes on Youtube: https://www.youtube.com/channel/UCWKveACEz1euuOk5eyzzvTg
Podcast Insights
Content Themes
The podcast delves into topics such as PebbleOS development, smartwatch features, gadget trends, and industry news, with episodes showcasing product demos, community updates, and insights on software innovations, for instance, an episode dedicated to the Core 2 Duo smartwatch demo and discussions around the EU DMA ruling's implications.

A podcast about Pebble, smartwatches, gadgets, startups and more with Eric Migicovsky (founder of Pebble, Beeper and past partner at Y Combinator).
Videos episodes on Youtube: https://www.youtube.com/channel/UCWKveACEz1euuOk5eyzzvTg
This is the first in a series of posts exploring how to build a smartwatch in 2025! Plus a dive into my box of ancient hardware projects.
Special guest – Jingming, CEO of SiFli
SF32LB52x reference guide: https://drive.google.com/file/d/1FV5-n6thM8XkzVQeAap2eJv97sCO_NrG/view
Github: https://github.com/OpenSiFli
Get a new PebbleOS watch!
https://store.rePebble.com
0:00 Intro
0:55 What makes up a smartwatch?
1:50 Tour of my Ancient History box
5:27 Movie magic in the first Pebble Kickstarter 😅
6:19 Constraint maximization
8:22 Hardware subsystems
9:23 Picking components…
10:06 How do you pick a chip?
12:33 What is an MCU?
15:30 Core 2 Duo MCU
16:43 Core Time 2 MCU reveal!
19:15 Why we picked SiFli SF32LB52J chip
21:20 Interview with Jingming – SiFli CEO
21:37 Why did you start a silicon company?
22:30 What’s your background?
25:20 How does one start a silicon company?
32:21 What was your insight that drove SiFli?
35:30 SiFli and open source (no NDA needed)
37:30 What does your dream smartwatch look like?
41:15 Favourite gadgets
44:00 Future of MCUs
47:30 Favourite embedded hack

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