Adtech Adtalk
Podcast Description
Buy Side Meets Sell Side.
Live Q&A with CEOs telling the truth about where Ad Tech is headed.
Podcast Insights
Content Themes
The podcast centers around critical themes in Ad Tech, tackling topics such as market dynamics, identity solutions, and industry challenges with episode examples like discussions on Big Tech's legal battles and the complexities of ID bridging, as well as investigations into DSPs (Demand-Side Platforms) and their shortcomings in tackling industry issues.
Buy Side Meets Sell Side.
Live Q&A with CEOs telling the truth about where Ad Tech is headed.
0:00 Intro, Gareth's Viral Tweet, and ”Jeans Parties”5:00 Prebid Server, Snowflake, and Modularization10:00 Gareth's Fundraising and Pitch Updates18:00 Publishers and Their 1P Data26:50 ”Post-Taxonomy World”35:00 Open Web vs the Big Guys42:00 Viewability's Advantages and Disadvantages45:00 Quality Companies Hate Pubs?48:00 Resellers: What to Look Out For
Disclaimer
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