This episode explores the pitfalls of platform dependency in the creator economy and the importance of building independent revenue streams. Max Carter delves into the risks of relying solely on platforms like YouTube or Instagram, where algorithm changes can jeopardize your income. You’ll discover practical strategies to diversify your earnings, such as developing exclusive content on Patreon, launching online courses, and utilizing email marketing for direct sales. By the end of this episode, you’ll gain insights into how successful creators solve real-world problems and leverage their content to build sustainable businesses. Tune in to learn how to transition from chasing vanity metrics to optimizing for revenue, ensuring you have control over your financial future.