Booked Solid: Lead Gen for Business Coaches

Booked Solid: Lead Gen for Business Coaches
Podcast Description
If you run a coaching business and want more of the right clients—without resorting to shady tactics or spammy funnels—you’re in the right place.
The Booked Solid show is where coaching company founders and marketing-minded operators get practical, proven strategies to grow. We go inside real coaching organizations to unpack what’s working, what’s not, and how to build systems that bring in clients consistently.
Each week, we interview coaching leaders, marketers, and even clients themselves to understand how buying decisions get made—and how you can attract the right people to your practice
Podcast Insights
Content Themes
The podcast focuses on entrepreneurship, client acquisition strategies, and the coaching industry, with episodes covering topics like the transition from corporate roles to coaching, effective client relationship building, and understanding client psychology. Notable episodes include interviews that unpack the unique journeys of successful coaches and marketers while addressing the emotional aspects of coaching.

If you run a coaching business and want more of the right clients—without resorting to shady tactics or spammy funnels—you’re in the right place.
The Booked Solid show is where coaching company founders and marketing-minded operators get practical, proven strategies to grow. We go inside real coaching organizations to unpack what’s working, what’s not, and how to build systems that bring in clients consistently.
Each week, we interview coaching leaders, marketers, and even clients themselves to understand how buying decisions get made—and how you can attract the right people to your practice
Looking to fill your coaching client pipeline?
HighRoad Marketing specializes in just that — 👉 Schedule a call here 👈.
In today’s episode of Booked Solid: Lead Gen for Coaches, I’m joined by Ryan Flynn, Founder of Expert CPG Commerce, an agency that helps CPG brands generate millions in sales on Amazon. Ryan’s story is packed with valuable insights — from his transition out of corporate banking into retail arbitrage, to building a thriving Amazon agency by mastering the Amazon ecosystem.
But beyond the business journey, we focus on the role coaching has played in his growth as an entrepreneur. Ryan shares why he sought out his first coach, what made certain coaching relationships click while others fizzled, and what every coach needs to understand about building trust with clients.
If you run a coaching business, Ryan’s perspective as a prospective client should help you think differently about your next sales conversation.
Key Takeaways
Entrepreneurship can be isolating — coaches who bridge emotional gaps stand out.
Clients value coaches who ask great questions and genuinely listen.
Trust isn’t optional — it's the foundation of winning client relationships.
HighRoad Marketing helps coaching organizations and solo coaches grow their businesses through tailored marketing, sales, and automation solutions.
👉 Schedule a call here 👈.

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