Dominate Ductless – Grow Your Ductless Heat Pump Profits
Dominate Ductless - Grow Your Ductless Heat Pump Profits
Podcast Description
Join Mr. Ductless himself, Mike Cappuccio, as he hosts experts from all over the US to talk about the profit opportunity that HVAC contractors have when they focus their efforts on selling ductless heat pumps.
Mike built a successful ductless heat pump installation business, N.E.T.R., Inc., in the greater Boston area and sold it in 2021 to pursue his training and consulting business. Today Mike travels the country teaching HVASC contractors how to structure and scale their ductless heat pump installation businesses.
Podcast Insights
Content Themes
The podcast dives into various topics related to the HVAC sector, particularly around ductless heat pump technology, business growth strategies for contractors, and digital marketing tactics. Episodes feature themes like the profitability of ductless systems, utilizing new technology such as the Amply app for efficient sales processes, and real-world success stories from HVAC business owners.
Join Mr. Ductless himself, Mike Cappuccio, as he hosts experts from all over the US to talk about the profit opportunity that HVAC contractors have when they focus their efforts on selling ductless heat pumps.
Mike built a successful ductless heat pump installation business, N.E.T.R., Inc., in the greater Boston area and sold it in 2021 to pursue his training and consulting business. Today Mike travels the country teaching HVASC contractors how to structure and scale their ductless heat pump installation businesses.
Paul Bojko didn’t start out in ductless. He launched A-Guy in 2017 doing remodeling and repair with just enough HVAC on the side to keep the phone ringing. Then he sat through a two-day class I taught in Schaumburg, Illinois, and by his own account, the light bulb went off completely. He dropped remodeling entirely and never looked back.
Today, mini-splits and ductless run about 80% of A-Guy Heating & Air’s business; the company finished the year up 30%, and other contractors in his Chicago-area market call him for sizing help before handing him the jobs they don’t want to touch. One of those handoffs was a multi-zone IntelliHEAT install worth close to $40,000.
Paul and I get into what actually moved the needle: the rebrand with KickCharge that turned A-Guy Home Services into A-Guy Heating & Air with a ductless mascot on every van, the roughly 18 months of SEO work with Comfort Media Group it took before the results showed up, why video and augmented reality do the selling before he ever reaches the front door, and how a market that had never heard of a mini split now calls him to service them.
If you’re dabbling in heat pumps and wondering whether to go all in, this is the one to listen to.
Click here to connect with Paul.
Click here to visit the A-Guy Heating and Cooling website.
Mike Cappuccio is the founder of Dominate Ductless, a training and consultancy firm that helps HVAC distributors and ductless heat pump manufacturers position and train their contractors for rapid growth.
Dominate Ductless offers group workshops for contractors as well as self-paced, online courses focused on all aspects of running and growing an HVAC contracting company. Click here to review the courses.
Mike is also the founder of N.E.T.R., Inc., a Boston-area HVAC contractor specializing in the installation of ductless heat pumps where he grew the business to $15MM before selling it to Sila in 2021.
Click here to learn more about growing your ductless business with Dominate Ductless.
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