PrintIsBack Podcast
PrintIsBack Podcast
Podcast Description
We, Weber and Michiels engage in thoughtful exploration of pertinent topics within the creative graphic arts and Printing industry...
Tune in, join the conversation and let’s uncover the endless possibilities and the unmatched value of #Print in all its vibrant dimensions.
Podcast Insights
Content Themes
Covers significant topics in the printing industry such as artificial intelligence in print, the transition from offset to digital printing, and the impact of industry events like HiD 2025 and the Benelux Online Print Event. Episodes feature insights from industry professionals, showcasing trends and transformations within the sector, along with engaging discussions that amplify the importance of print.
We, Weber and Michiels engage in thoughtful exploration of pertinent topics within the creative graphic arts and Printing industry…
Tune in, join the conversation and let’s uncover the endless possibilities and the unmatched value of #Print in all its vibrant dimensions.
🎥 Video version
Why Is Katun Betting on (Office) Print — and on a New Breed of Hardware Printers?
In a world quick to label print as a declining or even dying industry, Katun is taking a very different stance. Instead of stepping back, they are doubling down—investing, innovating, and actively shaping the future of office printing.
In episode 18, we explore this strategic direction through insights from Heidi Boller, former GM, and Cinzia Gandini, the new General Manager for EMEA. Together, they outline how Katun is navigating today’s market challenges and turning them into opportunities, guided by a clear focus on innovation, sustainability, total cost of ownership, and strong dealer partnerships.
Katun’s move into the office printing segment is not a gamble – it’s a calculated response to an evolving market.
They are not simply betting on print; they are positioning themselves as a key force in what comes next for the (office) printing industry.
Hence, print is back – and Katun is proving it.
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