In The Making with Lauren Goodman
In The Making with Lauren Goodman
Podcast Description
Behind the brands, stories and strategies in the making in the wedding and events industry.Lauren Goodman, wedding planner, founder and Creative Director at Bluebird Creative events chats with industry professionals to find out the entrepreneurial stories, hurdles and wins, as well as bringing lots of invaluable insights from her time in business and the wedding and events industry.
Podcast Insights
Content Themes
The podcast focuses on entrepreneurial stories, pricing strategies, and industry standards within the wedding and events sector, with episodes like a discussion on sustainable business practices and the personal journey of the host creating a resilient brand identity.
Behind the brands, stories and strategies in the making in the wedding and events industry.
Lauren Goodman, wedding planner, founder and Creative Director at Bluebird Creative events chats with industry professionals to find out the entrepreneurial stories, hurdles and wins, as well as bringing lots of invaluable insights from her time in business and the wedding and events industry.
You wouldn’t dream of delivering a wedding without a timeline, schedule or having a workflow in place for your process, so why are you running your business without one?
In this solo episode, I’m sharing the mindset shift that changed everything for me – treating my own business like a client. Whether you’re a wedding planner, stylist, designer, or creative entrepreneur, this episode is a reminder that planning isn’t a luxury, it’s a necessity.
I talk about:
- Why so many founders avoid planning for themselves
- How to reframe planning as a powerful CEO move (not a “nice-to-have”)
- Three simple ways to start planning with intention – even when your schedule is packed
- What my own weekly and monthly rhythm looks like behind the scenes
If you're constantly saying, “I just need to get through this week,” this one’s for you.
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