The Medical Wellness Podcast

The Medical Wellness Podcast
Podcast Description
Hosted by Alex SidorenkovIf you run a med spa, men’s health clinic, or cash-pay wellness practice and you’re tired of guessing what’ll actually move the needle—this podcast is for you.Each week, join Alex Sidorenkov, CEO of Wellness Clinic Marketing and MD PracticeFlow, as he shares real-world strategies that help anti-aging and wellness practices get more patients, retain them longer, and scale smarter. After helping dozens of clinics grow through proven marketing, automation, and lead conversion systems, Alex breaks down what works—and what wastes time.Expect no fluff. Just tactical insights on attracting high-quality patients, optimizing your operations, and building a cash-pay practice that runs like a business (not a burnout machine).
Podcast Insights
Content Themes
The podcast emphasizes the themes of patient acquisition, retention strategies, and clinic growth. Episodes delve into topics like innovative technologies in regenerative medicine, as seen in the discussion with Mark White about OmniWave, and marketing success in the med spa industry through Carlton Washington's insights. Specific focuses include automation in patient management, effective marketing tactics, and the challenges in scaling wellness practices.

Hosted by Alex Sidorenkov
If you run a med spa, men’s health clinic, or cash-pay wellness practice and you’re tired of guessing what’ll actually move the needle—this podcast is for you.
Each week, join Alex Sidorenkov, CEO of Wellness Clinic Marketing and MD PracticeFlow, as he shares real-world strategies that help anti-aging and wellness practices get more patients, retain them longer, and scale smarter.
After helping dozens of clinics grow through proven marketing, automation, and lead conversion systems, Alex breaks down what works—and what wastes time.
Expect no fluff. Just tactical insights on attracting high-quality patients, optimizing your operations, and building a cash-pay practice that runs like a business (not a burnout machine).
In this insightful episode of The Medical Wellness Podcast, we delve into the journey of Carlton Washington, co-founder of the largest medical spa franchise in the medical wellness space, 4EVER YOUNG ANTI-AGING SOLUTIONS. Carlton shares his inspiring story, from opening a single medical practice to scaling it into a thriving franchise, offering valuable lessons for aspiring entrepreneurs. He candidly discusses the misconceptions around needing a medical background to enter the medspa industry, emphasizing his business acumen as the driving force behind his success.
Carlton walks us through the pivotal moments, including navigating financial crises, the unexpected challenges of rapid expansion, and the COVID-19 pandemic. He highlights the critical importance of marketing, team unity, and a relentless focus on goals. For those considering venturing into the medical wellness or franchise space, Carlton offers invaluable advice on financial preparedness, the significance of passion beyond profit, and the necessity of following proven processes for sustainable growth.
Tune in to hear Carlton's firsthand account of building a successful medical spa franchise and gain actionable insights into entrepreneurship, franchising, and overcoming business challenges. This episode is a must-listen for anyone interested in the medical wellness industry or looking to scale their business through franchising. Catch the full episode on our website, Spotify, Apple Podcasts, and YouTube.

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