The AMA Way
The AMA Way
Podcast Description
Our podcast aims to provide business students, especially those interested in marketing, with real-world insights from industry professionals. Through engaging discussions, we strive to reduce career anxiety, inspire future marketers, and offer valuable networking opportunities.
Podcast Insights
Content Themes
Explores themes relevant to marketing and career development, including community building, leadership, and the intersection of marketing and technology, with episodes featuring discussions on PR leadership and the use of AI in marketing strategies.
Our podcast aims to provide business students, especially those interested in marketing, with real-world insights from industry professionals. Through engaging discussions, we strive to reduce career anxiety, inspire future marketers, and offer valuable networking opportunities.
In this episode, we sit down with Isabella Bailey — Founder of ISME SWIM, as we dive into her journey of building a swimwear brand from just $1,000 into a growing business rooted in creativity, community, and adaptability.
What you’ll learn:
How to start with nothing but an idea and $1,000: Why waiting for the “perfect moment” holds you back—and how taking action early can turn a small idea into a real, growing business
How to build a brand people genuinely connect with: From finding your niche to using storytelling, community, and word-of-mouth to create loyal customers—not just one-time buyers
How to grow by getting uncomfortable and adapting fast: The reality of entrepreneurship—facing rejection, learning as you go, and evolving with your market to keep moving forward
So, tune in and take notes!!== For more personal and professional development tips, follow The AMA Way Socials ==-
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Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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