X-Factor Marketing

X-Factor Marketing
Podcast Description
Transform Your Brand. Elevate Your Business. Unleash Your Potential.
Join marketing strategist Wendy Forsythe each week as she reveals the secrets behind building unforgettable brands that captivate and convert. With her extensive knowledge and proven track record of enhancing brand recognition for high-profile businesses, Wendy guides you through discovering what makes you extraordinary.
This isn't just another marketing podcast—it's your roadmap to standing out in a crowded marketplace. Through actionable strategies, mindset shifts, and powerful storytelling techniques, you'll learn to identify your unique X-Factor and transform your marketing from forgettable to unforgettable.
Ready to show up confidently and succeed authentically? Subscribe now and join the movement of professionals who are redefining what it means to market with purpose and passion.
Follow Wendy: https://www.instagram.com/brandwendy/
Podcast Insights
Content Themes
Focuses on brand development, marketing strategies, and personal branding with episodes exploring topics such as AI in marketing, authenticity in brand storytelling, and practical marketing tips for standing out in competitive industries.

Transform Your Brand. Elevate Your Business. Unleash Your Potential.
Join marketing strategist Wendy Forsythe each week as she reveals the secrets behind building unforgettable brands that captivate and convert. With her extensive knowledge and proven track record of enhancing brand recognition for high-profile businesses, Wendy guides you through discovering what makes you extraordinary.
This isn’t just another marketing podcast—it’s your roadmap to standing out in a crowded marketplace. Through actionable strategies, mindset shifts, and powerful storytelling techniques, you’ll learn to identify your unique X-Factor and transform your marketing from forgettable to unforgettable.
Ready to show up confidently and succeed authentically? Subscribe now and join the movement of professionals who are redefining what it means to market with purpose and passion.
Follow Wendy: https://www.instagram.com/brandwendy/
➡️ Download the FREE “How AI Will Transform Your Business” with the most actionable takeaways from this episode: https://stan.store/wendyforsythe
➡️ Join our community: https://stan.store/wendyforsythe
Glenn Sanford, Founder and CEO of eXp Realty and disruptive entrepreneur, discusses marketing strategy, AI tools for real estate agents, and building effective personal brands. With experience dating back to the mid-90s when he built his first internet marketing company, Glenn shares insights on how agents can leverage new technologies while maintaining the personal connection that drives the real estate business.
➡️ Show Links
https://www.instagram.com/glenndsanford/
https://x.com/ceoglenn
➡️ Key Segments
00:00 – Intro & Glenn’s Marketing Journey Since the 90s
03:18 – Marketing Strategies for Real Estate Agents: Standing Out in a Crowded Market
05:19 – AI Marketing Strategy: Using ChatGPT & Custom GPTs for Real Estate
08:27 – Practical Tips for Getting Better Results from AI Tools
13:02 – Building an Authentic Personal Brand Through Vulnerability
14:56 – Brand Evolution: Lessons from Starbucks, Apple & eXp’s Brand Refresh
19:59 – The Future of AI in Real Estate: One-Prompt Website & App Creation
➡️ Connect With Wendy
https://x.com/brandWendy/
https://www.linkedin.com/in/wendyforsythe/
https://www.instagram.com/brandwendy/

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