Smooth scaling: System design for high traffic
Smooth scaling: System design for high traffic
Podcast Description
Smooth Scaling: System Design for High Traffic focuses on all things scalability, reliability, and performance. Tune in for expert advice on how to scale systems, control costs, boost availability, optimize performance, and get the most out of your tech stack.
Host Jose Quaresma is the VP of Technical Engagement at Queue-it, working on the frontlines with some of the world’s biggest businesses on their busiest days, from Ticketmaster to Zalando to Home Office U.K. He’ll be joined by experts across industries, uncovering how major organizations design, build, and deploy systems that remain reliable at scale.
Podcast Insights
Content Themes
The podcast centers on scalability, reliability, and performance of systems. Topics include design principles for failure, simplicity versus complexity in architecture, and real-world examples from major organizations like Ticketmaster and Zalando. Episodes like 'Simple is Scalable' with Mojtaba Saroonghi delve into maintaining simplicity to enhance scalability, while 'Design for Failure' with Martin Larsen covers architectural approaches that increase resilience.
Smooth Scaling: System Design for High Traffic focuses on all things scalability, reliability, and performance. Tune in for expert advice on how to scale systems, control costs, boost availability, optimize performance, and get the most out of your tech stack.
Host Jose Quaresma is the VP of Technical Engagement at Queue-it, working on the frontlines with some of the world’s biggest businesses on their busiest days, from Ticketmaster to Zalando to Home Office U.K. He’ll be joined by experts across industries, uncovering how major organizations design, build, and deploy systems that remain reliable at scale.
In this episode of Smooth Scaling, José Quaresma speaks with Hans Skovgaard, Chief Technology and Product Officer at Queue-it, about a shift that is already underway and accelerating fast: the internet now carries more automated bot traffic than human traffic — and agentic AI is about to make that gap much wider.
Hans explains why the old model of “bots versus humans” is fundamentally broken, and why the real question is no longer who is visiting your site, but what their intent is. The conversation covers why autoscaling can no longer protect against the extreme traffic bursts that AI agents will generate, how to make bot attacks economically unviable, and what a future of AI agents buying concert tickets on your behalf actually looks like in practice. Hans also unpacks the evolving landscape of digital identity — from payment certificates to the EU Digital Identity Wallet — and what it means to build systems that can tell a genuine buyer from a scalper running 100,000 simultaneous requests.
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- (00:00) – Introduction
- (01:19) – The Internet Just Changed — More Bots Than Humans Online
- (03:51) – The New Threat Isn’t Bots vs. Humans. It’s Intent.
- (06:06) – Why Autoscaling Can’t Save You in the Agentic Age
- (09:00) – Making Attacks Expensive — The Economics of Bot Defence
- (11:02) – What Does the Future Actually Look Like? The AI Agent Buying Your Tickets
- (14:30) – The Next Generation of Challenges — Easy for Humans, Costly for Bots
- (18:53) – The Deeper Problem: Volatility Is Going Out of Control
- (20:24) – Can We Prove You’re Human? Identity, Trust & the EU Wallet
- (25:45) – Rapid Fire
- (30:07) – Outro
Hans J. Skovgaard is Chief Technology and Product Officer at Queue-it, the Copenhagen-founded SaaS company whose virtual waiting room technology helps the world’s biggest brands manage traffic surges and prevent bot abuse during high-demand online events. With over two decades of experience leading engineering and product organisations in Nordic software companies, Hans has built a career at the intersection of deep technical expertise and strategic leadership. Before Queue-it, he served as CTPO at Penneo, a Nasdaq Copenhagen-listed RegTech company, and as CTO and VP of R&D at Capture One, where he led the company’s spin-off from Phase One, launched its first SaaS product, and shipped Capture One for iPad. Earlier, he held engineering leadership roles at Milestone Systems and Microsoft. He holds an M.Sc. in Artificial Intelligence from the University of Edinburgh and an MBA from IMD, and has published research at AAAI, IEEE, and ACM.
This podcast is hosted by José Quaresma, researched by Joseph Thwaites and produced by Perseu Mandillo.
© Queue-it, 2026
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