Dealer Confidential
Dealer Confidential
Podcast Description
Welcome to Dealer Confidential, where host, Ilana Shabtay, dives into dealers’ anonymous hot takes on everything and anything in the automotive industry. In each episode, Ilana tackles the various challenges and struggles dealers are dealing with, getting to the heart of the issues and exploring potential solutions. It’s like office water cooler gossip with some added spice.
Podcast Insights
Content Themes
The podcast delves into pressing issues within the automotive industry, covering themes like OEM program effectiveness, technology at dealerships, and dealer-vendor relationships. Specific episodes examine topics such as the limitations of OEM programs, integration challenges with tech stacks, and the misalignment between dealer needs and OEM support, providing both anecdotal insights and practical solutions.
Welcome to Dealer Confidential, where host, Ilana Shabtay, dives into dealers’ anonymous hot takes on everything and anything in the automotive industry. In each episode, Ilana tackles the various challenges and struggles dealers are dealing with, getting to the heart of the issues and exploring potential solutions. It’s like office water cooler gossip with some added spice.
Relationships may be a huge part of sales for dealers, but for luxury dealerships, building relationships are everything.
In this episode of Dealer Confidential, host Ilana Shabtay speaks with Mabel Peralta, Sales and Finance Manager at Aston Martin Summit, about why current automotive marketing and sales solutions often miss the mark when it comes to fostering the personal connections that are vital for luxury dealerships.
Here’s what one anonymous dealer had to say:
Dear Ilana,
I’m writing as a luxury dealer who feels overlooked by technology companies. Many solutions seem to be a one-size-fits-all, ignoring the unique needs of our clients. As we work to provide exceptional service, it’s frustrating to see tech innovations that not only don’t enhance the luxury experience, they never consider us in the first place.
Sincerely,
A Disappointed Dealer
Ilana and Mabel dive into:
The differences in sales approaches at luxury dealerships.
The importance of building lasting relationships with clients.
The challenges luxury dealers face within larger auto groups.
How current automotive tech solutions are falling short for high-end dealerships.
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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