The Hard Things About IP
The Hard Things About IP
Podcast Description
The Hard Things About IP is a podcast that goes beyond the basics of patents and strategy. In honest conversations with IP professionals, we unpack the real struggles, smart moves, and surprising stories behind innovation. Because in IP, the hard things are the ones that matter most. Brought to you by IamIP.
Podcast Insights
Content Themes
The podcast covers critical topics related to intellectual property, including patent management, IP strategy, and digital transformation impacts, with episodes like Mitja Schonecke's focus on patent management across industries and Jonas Hagman's insights into the role of collaboration agreements in successful IP strategies.
The Hard Things About IP is a podcast that goes beyond the basics of patents and strategy. In honest conversations with IP professionals, we unpack the real struggles, smart moves, and surprising stories behind innovation. Because in IP, the hard things are the ones that matter most. Brought to you by IamIP.
In the second episode, Mitja Schonecke shares his journey into the world of IP, his experience managing patents across industries, and why filing without a clear strategy is a common—and costly—mistake.
We dive into the key challenges companies face in protecting innovation, the role of competitive monitoring, and how digital transformation is changing the way we approach IP.
From the foundations of a strong IP strategy to real-world lessons from his work in automotive and aerospace, Mitja offers sharp insight into the thinking behind successful IP management.
Because the hard things about IP? They’re the ones that make all the difference.
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