Beyond Your Brand
Beyond Your Brand
Podcast Description
Entrepreneurship is in my blood. As a fourth-generation entrepreneur, you could say it was destiny. I had a front-row seat watching my family build businesses from the ground up—and by age 10, I was already knocking on neighbors’ doors, selling my drawings.
The path was clear, but the journey? Anything but easy. I watched others master confidence, mindset, and boldness—qualities that didn’t come naturally to me. For years, I worked behind the scenes, helping business owners grow their brands—often doubling and tripling their revenue. Armed with a strong background in sales, marketing, and advertising, I developed the perfect formula to help businesses scale and created Hey You Social digital marketing agency.
Those moments make me proud, but nothing compares to having my family right beside me, chasing our dreams together. I helped my husband launch his business, and now our daughters—just 18 and 20—are entrepreneurs too!
As a wife and mother, it’s been my mission to pour confidence, mindset, and boldness into my family. We’ve taken big leaps moving from our hometown up North to our Southern paradise and just recently, we finished building our dream home, wall by wall, while running and growing our businesses.
YES! Building from the ground up takes grit, determination, and a mindset that won’t quit. And every decision has led me here, to this moment, with you.
Each week we go all in with real entrepreneurs who’ve built, scaled, and sustained powerful businesses. We’re sharing the raw, the real, and the unfiltered truth behind entrepreneurship..
Ready to push past your limits and take your business Beyond the Brand? Then let’s build something legendary—together.
I’m your host, Elise Sharpless—and this is the BEYOND YOUR BRAND Podcast.
Podcast Insights
Content Themes
The podcast focuses on various themes including entrepreneurship, branding, leadership, and personal growth, featuring episodes that cover inspiring journeys such as Dorris Burch's mission to empower women and Danielle Giancola's transition from hospitality to vacation rental success.
Entrepreneurship is in my blood. As a fourth-generation entrepreneur, you could say it was destiny. I had a front-row seat watching my family build businesses from the ground up—and by age 10, I was already knocking on neighbors’ doors, selling my drawings.
The path was clear, but the journey? Anything but easy. I watched others master confidence, mindset, and boldness—qualities that didn’t come naturally to me. For years, I worked behind the scenes, helping business owners grow their brands—often doubling and tripling their revenue. Armed with a strong background in sales, marketing, and advertising, I developed the perfect formula to help businesses scale and created Hey You Social digital marketing agency.
Those moments make me proud, but nothing compares to having my family right beside me, chasing our dreams together. I helped my husband launch his business, and now our daughters—just 18 and 20—are entrepreneurs too!
As a wife and mother, it’s been my mission to pour confidence, mindset, and boldness into my family. We’ve taken big leaps moving from our hometown up North to our Southern paradise and just recently, we finished building our dream home, wall by wall, while running and growing our businesses.
YES! Building from the ground up takes grit, determination, and a mindset that won’t quit. And every decision has led me here, to this moment, with you.
Each week we go all in with real entrepreneurs who’ve built, scaled, and sustained powerful businesses. We’re sharing the raw, the real, and the unfiltered truth behind entrepreneurship..
Ready to push past your limits and take your business Beyond the Brand? Then let’s build something legendary—together.
I’m your host, Elise Sharpless—and this is the BEYOND YOUR BRAND Podcast.
The Quiet Strategy Behind Life-Changing Moves
Leaving everything familiar behind and celebrating the unexpected — the moment life quietly pivots into a brand-new chapter.
The year I turned 40, I threw a party.
Friends. Family. Celebration.
But what no one knew was that the party was also a goodbye.
Behind the scenes, my husband and I were preparing for a life-changing move that would alter everything about our future.
In business and in life, some of the biggest decisions happen quietly long before anyone else sees the vision.
In this episode of I’m sharing the story behind that moment — and why sometimes the most powerful moves begin in silence.
If you’re in a season where you feel a shift coming… this conversation is for you.
Because often the next chapter starts before the world realizes the page has turned.
This episode was created for you—and if it resonated, don’t keep it to yourself.
Download the episode, leave a review, and share it with another business owner who needs a smarter way to grow. My goal this year is to double this community, and every download helps make that happen.
Want to take the next step?
Visit www.elisesharpless.com for resources, updates, and ways we can work together to grow your brand with intention—not guesswork.
Growing a business takes grit, determination, and a mindset that won’t quit. That’s why I show up here every single week—so you don’t have to figure it out alone.
Thanks for listening to Beyond Your Brand.
See you next week.
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