Playback Pioneers

Playback Pioneers
Podcast Description
In an industry where the only constant is change, the Playback Pioneers Podcast is your backstage pass to the minds and moments shaping the future of video. Evolving from 5V Video’s annual Playback Pioneers Report, this podcast takes the conversation further—giving a platform to the people, companies, and communities defining tomorrow’s playback experience. Each episode brings together industry leaders to explore the challenges and opportunities that are reshaping how the world watches. From solving streaming’s toughest technical hurdles to the business strategies driving innovation, we want to uncover the real stories behind the technology and the visionaries making it happen.
Podcast Insights
Content Themes
The podcast explores themes such as streaming technology innovations, business strategies in video, and the evolving playback experience. Episodes dive into topics like compression technology, the challenges of live sports streaming, the impact of AI on UHD, and advertising trends in the digital landscape, providing listeners with deep insights into these critical areas.

In an industry where the only constant is change, the Playback Pioneers Podcast is your backstage pass to the minds and moments shaping the future of video. Evolving from 5V Video’s annual Playback Pioneers Report, this podcast takes the conversation further—giving a platform to the people, companies, and communities defining tomorrow’s playback experience. Each episode brings together industry leaders to explore the challenges and opportunities that are reshaping how the world watches. From solving streaming’s toughest technical hurdles to the business strategies driving innovation, we want to uncover the real stories behind the technology and the visionaries making it happen.
In Episode 4 of Playback Pioneers, Bleuenn Le Goffic (VP Business Transformation at Accedo) takes the mic to grill Patrick Costello (Senior Director, Business Development at Qualcomm) on what it really takes to push media forward in a tech-first but trust-starved world.
This one dives deep into:
Why XR is more than a gimmick
Where AI is changing the rules for sports and video
The value of audience trust in a hype-filled industry
And the personal stuff too: including what Patrick would call the reality TV show based on his career (you’ll either cringe or clap)
Chapters
00:00 – Introduction to Playback Pioneers
02:00 – Bleuenn Takes the Host Role
03:00 – Exploring XR and Immersive Media
05:51 – Qualcomm’s Role in the XR Ecosystem
12:03 – Building Business Cases in Immersive Media
18:07 – Audience Engagement and Technology Adoption
24:05 – The Changing Vendor-Customer Relationship
29:48 – AI’s Impact on Media and Content
36:04 – Future of Data Strategy in Immersive Tech
36:54 – AI in Sports and Conversational Interfaces
39:41 – The “When, Not If” of AI Adoption
40:45 – Collaboration & Creativity in AI
42:31 – AI Disruption in Video Production
44:30 – Industry Innovation & Shifting Mindsets
46:52 – Ecosystem Collaboration in Tech
49:47 – Personal Reflections and Insights
52:31 – Empathy in Global Collaboration
54:30 – Quickfire Qs: Reality TV & Curveballs

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