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On today’s episode of the Trout Wrangler Podcast, I sit down with Garren Johanson from Turtlebox Audio to talk about building one of the most recognizable brands in the outdoor industry.

Garren shares his journey into the outdoors, where his passion for adventure and time outside first began, and how those experiences eventually led to the creation of Turtlebox. We dive into the early days of the company, the challenges of building a brand from the ground up, and the vision behind creating a speaker built specifically for life outdoors.

We also talk about the evolution of Turtlebox, how the brand has grown over the years, and why it has become such a staple among anglers, hunters, boaters, and outdoor enthusiasts. Garren shares insights into entrepreneurship, product development, and what it takes to build a company that resonates with people who spend their lives outside.

Along the way, we discuss outdoor culture, adventure, conservation, and how brands can authentically connect with their communities.

We wrap things up with five songs for the Trout Tunes Spotify playlist, plus final thanks and plugs.

If you’re into fly fishing, hunting, boating, entrepreneurship, and outdoor brands, this is an episode you won’t want to miss.