Under the Microscope with Jenny
Podcast Description
Welcome to Under the Microscope Podcast, and I am your host Jenny Germano the founder of ICS Consulting. I have 16 years experience working in Regulated Cannabis operations in the United States. I’ve run and operated vertically integrated licensed Cannabis facilities in Colorado for 6 years and have been consulting for 10 years Nationally. I help new and existing operators navigate the challenges of running a Regulated business in the Cannabis Industry.
This Podcast is for new and existing Cannabis operators and for people who are specifically looking to start-up their new Cannabis business - such as a licensed Dispensary, Cultivation, Manufacturing, or Transport/Delivery facility in their State or in multiple States.
Each weekly episode will have a topic of discussion related to starting up a Regulated Cannabis business, and/or operating an existing licensed cannabis business in the US National Cannabis marketplace. Under the Microscope Podcast will have guests who are experts in their field each month, along with weekly discussions with Jenny Germano on compliance topics, tips, operating in different markets, pitfalls, managing the overwhelm of a new business and navigating the challenges of running a Regulated Cannabis Business.
Podcast Insights
Content Themes
The podcast explores a variety of themes pertinent to cannabis operations such as legal structures, compliance, funding strategies, and market nuances. Notable episodes include discussions on how to properly structure a cannabis business, manage compliance, and understand costs of goods sold. The focus areas include navigating state regulations, real estate considerations, and operational best practices.
Welcome to the Under the Microscope with Jenny Podcast!
I’m your host, Jenny Germano – the founder of ICS Consulting. With over 16 years of hands-on experience in the Regulated Cannabis Industry, I’ve spent 6 years operating vertically integrated licensed facilities in Colorado and the last 10 years consulting nationally across the U.S.
This podcast is dedicated to new and existing Cannabis operators and to those looking to launch a licensed Cannabis business, whether it’s a Dispensary, Cultivation, Manufacturing, or Transport/Delivery operation, in one state or across multiple.
Each week, I will dive into real-world topics focused on starting and running a Regulated Cannabis business in the U.S. marketplace. Expect candid conversations on compliance, market-specific insights, startup pitfalls, operational strategies, and tips to manage the overwhelm that comes with launching and scaling in this complex industry.
I’ve curated discussions with industry experts, alongside weekly deep dives with me sharing what I’ve learned from working in the trenches of regulated Cannabis operations.
Whether you’re just entering the industry or scaling up, this is your go-to resource for real talk, real truths, expert insights, and actionable strategies.
I am cutting through the noise and revealing what it truly takes to succeed in the cannabis industry.
🎙In this episode of Under the Microscope with Jenny, host Jenny Germano discusses the complexities of the hemp and cannabis markets with Aaron Tucker, a business attorney and founder of Shadow Mountain Law and Fire Business Strategies. They explore the legal and regulatory distinctions between hemp and cannabis, consumer perceptions, and the opportunities and risks for operators in both markets. Key topics include the impact of the 2018 Farm Bill, compliance challenges, and recent federal developments affecting the hemp industry. The discussion provides valuable insights for listeners navigating the evolving legal landscape.
🌿 Our Host: Jenny Germano, Founder of ICS Consulting
🌎 ICS Consulting: https://www.icsconsultingservice.com
🌿Our Guest: Aaron Tucker found of Shadow Mountain Law & Fire Business Strategies
🌎 https://shadowmountainlaw.com
🌎 https://firebusinessstrategies.com
⏰ Timecodes ⏰
00:54 Aaron Tucker’s Journey into Cannabis
03:33 Understanding Hemp vs. Cannabis
07:46 Regulatory Challenges and Legal Distinctions
15:54 Consumer Market Insights
24:53 Crossover Strategies: Cannabis to Hemp and Vice Versa
28:48 Navigating the Hemp and Marijuana Industry
29:25 Challenges of Compliance and Regulation
30:34 Barriers to Entry in the Marijuana Industry
32:13 Practical Guidance for Operators
33:01 Legal Considerations and Compliance Strategies
38:36 Future Outlook and Industry Trends
45:22 Myths and Facts about Hemp and Cannabis
51:37 Update on Recent Changes in the Hemp Industry
Legal Disclaimer: The content shared on this channel – including all videos, podcasts, interviews, and discussions is provided for educational and informational purposes only. It is not intended as legal, compliance, or business consulting advice, and should not be relied upon as such. Laws and regulations surrounding cannabis and related industries vary by jurisdiction and are subject to change. Always consult with a qualified attorney or licensed professional before making decisions that could have legal or regulatory consequences for your business. Listening to or viewing this content does not create a client relationship between you and ICS Consulting, Under the Microscope with Jenny, Jenny Germano, or any of the podcast’s guests. Any opinions expressed are those of the individual speakers and do not necessarily reflect the views of ICS Consulting or its affiliates.
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