Shelf Talkers
Podcast Description
Join Adam Feller, Founder and Creative Director of Avidity Creative, as he explores the ever-evolving world of CPG. Through conversations with industry leaders, innovators, and decision-makers, discover the insights, trends, and strategies shaping the future of food and beverage brands. Whether you’re scaling a brand or navigating the complexities of the CPG landscape, “Shelf Talkers: CPG Insights” is your go-to source for inspiration and actionable advice.
Podcast Insights
Content Themes
The podcast focuses on topics such as brand scaling, entrepreneurship, and overcoming challenges within the CPG space. Episodes delve into stories like that of Jordan Buckner, who discusses pivoting from his own brand to empower fellow founders, and themes of burnout and community-building in entrepreneurship are often explored.
Join Adam Feller, Founder and Creative Director of Avidity Creative, as he explores the ever-evolving world of CPG. Through conversations with industry leaders, innovators, and decision-makers, discover the insights, trends, and strategies shaping the future of food and beverage brands. Whether you’re scaling a brand or navigating the complexities of the CPG landscape, “Shelf Talkers: CPG Insights” is your go-to source for inspiration and actionable advice.
Jordan Buckner built a promising CPG brand then walked away. In this episode, he shares why he shut down Tea Squares, how burnout shaped his next move, and how he’s now helping hundreds of food and beverage founders grow through FoodBevy.
What We Cover:
- Navigating CPG as a Beginner Entrepreneur
- Burnout and Knowing When to Quit
- Building a CPG Community for Resources and Education
Guest Info:
Name: Jordan Buckner
Title/Company: Founder, FoodBevy
Connect: https://www.linkedin.com/in/jordanbuckner/
Resources & Links:
https://aviditycreative.com/podcast
https://aviditycreative.com/contact
Let’s Connect:
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Subscribe, leave a review, and follow me on LinkedIn → https://www.linkedin.com/in/adamfeller/
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