Making the Moment
Making the Moment
Podcast Description
Making the Moment, the podcast that brings you the untold stories, unfiltered insights, and big ideas from the architects behind the moments that matter.Join your host Aja Bradley-Kemp, as each week she and her guests will show you how to design experiences that not only captivate audiences but also drive value for your organization. Whether you’re looking to build buzz, boost loyalty, or drive revenue, these tips will give you actionable ideas to help you design customer experiences that truly make an impact.This is for the moment makers and the culture creators. Welcome to Making the Moment.
Podcast Insights
Content Themes
The podcast covers various themes related to experience design, marketing strategies, and community building. Episodes include discussions like Tory Archbold's marketing secrets that led to Zara's million-dollar launch day and Melissa Carnegie's journey of growing Kicks and Fros into a vibrant community dedicated to natural hair and sneakers. Each episode focuses on actionable insights and creative approaches that listeners can apply to their own projects.

Making the Moment, the podcast that brings you the untold stories, unfiltered insights, and big ideas from the architects behind the moments that matter.
Join your host Aja Bradley-Kemp, as each week she and her guests will show you how to design experiences that not only captivate audiences but also drive value for your organization. Whether you’re looking to build buzz, boost loyalty, or drive revenue, these tips will give you actionable ideas to help you design customer experiences that truly make an impact.
This is for the moment makers and the culture creators. Welcome to Making the Moment.
What does it take to turn ten people in a Harlem apartment into a 10,000 plus person event and what can brands learn from it?
In this special live episode of Making the Moment, host Aja Bradley Kemp sits down with Imani Ellis, founder and CEO of CultureCon, to unpack the blueprint behind one of the most emotionally resonant creative festivals in the world.
From a vouching-based growth system to a 93% brand recall rate, Imani breaks down exactly how CultureCon has cracked the code on community-first experiential marketing and why the era of belonging is replacing the era of activations.
Whether you're a brand strategist, event producer, marketer, or creator, this conversation is packed with frameworks you can apply immediately.
This is more than a festival story; it's a lesson in building trust, intimacy, and an ecosystem that people never want to leave.
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💼 Work With Us
Interested in booking a guest, sponsorship, or collaboration? Contact us at [email protected].
📍 Connect with Us:
- Host: Aja Bradley Kemp
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🎙️ Making the Moment is produced by Conversate Collective.

Disclaimer
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