True CRM
True CRM
Podcast Description
Join Liz and Andy as they invite a CRM colleague working in Higher Education to share their CRM journey, their thoughts on the future, and what they love (and don't love) about working in CRM.
About the CRM Network HE: Founded in 2016, the network now boasts hundreds of members from institutions across the UK and Europe. We provide platforms and opportunities to connect, collaborate, and share insights with colleagues working in CRM within Higher Education.
Learn more and become a member: https://crmnetwork.org
If you'd like to be on the show, email us at [email protected]
Podcast Insights
Content Themes
The podcast focuses on topics centered around customer relationship management in Higher Education, exploring themes such as career pathways, technology trends, and best practices. Episodes have included discussions on the future of AI in HE marketing and the integration of CRM with marketing and IT, alongside personal stories from industry professionals.
Join Liz and Andy as they invite a CRM colleague working in Higher Education to share their CRM journey, their thoughts on the future, and what they love (and don’t love) about working in CRM.
About the CRM Network HE: Founded in 2016, the network now boasts hundreds of members from institutions across the UK and Europe. We provide platforms and opportunities to connect, collaborate, and share insights with colleagues working in CRM within Higher Education.
Learn more and become a member: https://crmnetwork.org
If you’d like to be on the show, email us at [email protected]
A slight change this week as Richard Scothern, UK Client Care Manager at Azorus Inc, teleports aboard the Starship True CRM to discuss all things CRM from a supplier perspective. We discussed why Starbucks hates him, how Open Days are managed differently at Utrecht University, and the reality of testing and embedding AI chatbots…
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FEATURING:
Liz Smythe
Andy Ball
Richard Scothern
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True CRM is a podcast production by the CRM Network HE, a collective of friendly CRM professionals working within Higher Education. For more info and to become a member visit: https://crmnetwork.org
Disclaimer
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