The Founders Atlas with Mayuri Reddy

The Founders Atlas with Mayuri Reddy
Podcast Description
The Founders Atlas takes you on a journey through the world’s diverse and thriving business ecosystems. Hosted by Mayuri Reddy, The Founders Atlas explores the rise of visionary entrepreneurs in cities often overlooked—like Cape Town, Bangalore, Detroit, Mexico City, and Rio. Through candid, culture-rich conversations, we uncover how identity, community, and local values shape global businesses. More than startup stories, this is your passport to the world’s most fascinating entrepreneurial ecosystems.
Podcast Insights
Content Themes
The podcast highlights themes of entrepreneurship, social impact, and local culture, with episodes exploring topics such as startup life in Lagos, agricultural innovation, and leadership frameworks from Uganda, emphasizing the role of identity and community in shaping business practices.

The Founders Atlas takes you on a journey through the world’s diverse and thriving business ecosystems. Hosted by Mayuri Reddy, The Founders Atlas explores the rise of visionary entrepreneurs in cities often overlooked—like Cape Town, Bangalore, Detroit, Mexico City, and Rio. Through candid, culture-rich conversations, we uncover how identity, community, and local values shape global businesses. More than startup stories, this is your passport to the world’s most fascinating entrepreneurial ecosystems.
Trift Africa’s Yemisi Isidi explains how community-based, collateral-free microfinance helps Nigeria’s nano and micro businesses grow—without predatory rates.
We cover Trift’s criteria (real cash flow over collateral, 3+ months in business), why compliance and digital skills training amplify funding impact, Yemisi's north star of job creation and practical tips for investors exploring Nigeria’s market.
You’ll hear about: community-based funding and accountability, single-digit monthly rates for founders, capping active loans to monitor quality, and the cultural realities entrepreneurs navigate—from childcare to infrastructure gaps
If you've been curious about the landscape of finance in Nigeria and want to learn about innovative ways to fuel collective economic growth, this is the episode for you.
.Connect with Trift & Yemisi:
🌐 Website: https://www.triift.africa/
🔗 Trift Africa LinkedIn: https://www.linkedin.com/company/triiftafrica
🔗 Yemisi Ajeojo (Isidi) LinkedIn: https://www.linkedin.com/in/yemisiisidi/
Follow The Founders Atlas:
🌐 Website: https://www.thefoundersatlaspodcast.com
📸 Instagram: https://www.instagram.com/thefoundersatlas.podcast
💼 LinkedIn: https://www.linkedin.com/company/the-founders-atlas

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