The Ecosystem Effect
Podcast Description
The Ecosystem Effect explores how innovation, collaboration, and strategic marketing drive entrepreneurial success. Hosted by Victoria Ross, a UAH Marketing student, the podcast highlights how connected communities—startups, mentors, investors, and industry leaders—turn ideas into thriving ventures. Featuring real-world insights from the I²C ecosystem, episodes will cover partnerships, funding, and marketing strategies that help founders scale. Whether you’re a founder, investor, or business leader, this podcast reveals how the right ecosystem can turn your vision into reality.
Podcast Insights
Content Themes
The podcast covers themes related to innovation, collaboration, and strategic marketing as they pertain to entrepreneurial success. Specific episode examples include discussions on partnerships and funding strategies, with a spotlight on real-world insights from the I²C ecosystem, aiming to help founders navigate their business journey effectively.

The Ecosystem Effect explores how innovation, collaboration, and strategic marketing drive entrepreneurial success. Hosted by Victoria Ross, a UAH Marketing student, the podcast highlights how connected communities—startups, mentors, investors, and industry leaders—turn ideas into thriving ventures. Featuring real-world insights from the I²C ecosystem, episodes will cover partnerships, funding, and marketing strategies that help founders scale. Whether you’re a founder, investor, or business leader, this podcast reveals how the right ecosystem can turn your vision into reality.
In this episode of The Ecosystem Effect, we sit down with the team behind Rising Tide Technology Group (RTTG), a leading UAS (drone) provider based in Huntsville, Alabama.
From cutting-edge UAS training to public safety, RTTG dives into how they’re shaping the future of drone technology and staying agile in a fast-moving industry.
New episodes drop the last Friday of every month at 5:30 PM CST on YouTube, Apple Podcasts, and Spotify.

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