The Ecosystem Effect
Podcast Description
The Ecosystem Effect explores how innovation, collaboration, and strategic marketing drive entrepreneurial success. Hosted by Victoria Ross, a UAH Marketing student, the podcast highlights how connected communities—startups, mentors, investors, and industry leaders—turn ideas into thriving ventures. Featuring real-world insights from the I²C ecosystem, episodes will cover partnerships, funding, and marketing strategies that help founders scale. Whether you’re a founder, investor, or business leader, this podcast reveals how the right ecosystem can turn your vision into reality.
Podcast Insights
Content Themes
The podcast covers themes related to innovation, collaboration, and strategic marketing as they pertain to entrepreneurial success. Specific episode examples include discussions on partnerships and funding strategies, with a spotlight on real-world insights from the I²C ecosystem, aiming to help founders navigate their business journey effectively.

The Ecosystem Effect explores how innovation, collaboration, and strategic marketing drive entrepreneurial success. Hosted by Victoria Ross, a UAH Marketing student, the podcast highlights how connected communities—startups, mentors, investors, and industry leaders—turn ideas into thriving ventures. Featuring real-world insights from the I²C ecosystem, episodes will cover partnerships, funding, and marketing strategies that help founders scale. Whether you’re a founder, investor, or business leader, this podcast reveals how the right ecosystem can turn your vision into reality.
In this episode, we sit down with Jason Baird of Skinny Research and Development; a company dedicated to cybersecurity and survlliance tech. We explored the real journey of launching a startup, from building key collaborations to learning from mentors to use your college years to test and shape your career path. We unpacked the ESSENTIAL ingredients for long-term success.
Whether you're an aspiring entrepreneur or navigating your next big move, this conversation is full of insights to help you make the most of your ecosystem.

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