Who's Listening Podcast

Who's Listening Podcast
Podcast Description
We’re a marketing agency, but this isn’t strictly a marketing podcast. It’s a mix of news, football, chaotic games, and some guests who somehow manage to bring both wisdom and nonsense.
Podcast Insights
Content Themes
The podcast covers a wide range of topics from football highlights, such as Newcastle United's Carabao Cup victory and tactical analyses, to social commentary on cultural phenomena like Netflix's innovative filming techniques and archaeological mysteries. Episodes also explore practical advice around topics like tax, with featured discussions on recent budgets and common misconceptions.

We’re a marketing agency, but this isn’t strictly a marketing podcast. It’s a mix of news, football, chaotic games, and some guests who somehow manage to bring both wisdom and nonsense.

In this episode of the WL Podcast, we sit down with David Wilson from The Sunshine Fund to uncover the real world of the charity sector – without the buzzwords, fluff or PR spin.
David shares his honest take on:
- Why some charities are losing public trust
- The rise of “CEgOs” (charity CEOs acting like execs)
- Virtue signalling, emotional appeals, and performative partnerships
- How we rebuild authenticity in the non-profit world
- What The Sunshine Fund actually does – and why it matters
It’s a no-BS conversation about purpose, perception, and what needs to change.
PLUS:
We round off with some Premier League Blind Rankings – including all-time greats and Newcastle United legends. As always, expect big opinions and a few spicy takes.
Support The Sunshine Fund:
https://www.thesunshinefund.org
Drop your thoughts in the comments – good or bad, we’ll probably read them out next time.
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