Unf*ck My Startup

Unf*ck My Startup
Podcast Description
UnF*ck My Startup with Adam Robinson I launched this show because most startup content feels... sanitized. Everyone talks about the wins, but skips the part where everything almost fell apart.UnF*ck My Startup is where I get real with founders who are in the middle of building. We talk about what’s working, what’s not, and how they’re fixing it in real time. No sugarcoating—just raw, tactical conversations from people actually doing the work.Each week, I host a live webinar with a founder who’s in the thick of it. Plus, I share every podcast I guest on—because let’s be honest, I go deep on those, too.🚨 Weekly founder breakdowns 🎧 Available wherever you listen to podcasts 📹 Full video episodes every Wednesday on YouTube 🔥 Want the full archive—including guest appearances? Go to RB2B Insiders, YouTube, or wherever you get your weekly podcast.If you’re building and things feel a little messy—you’re not alone.Let’s unf*ck it, together.
Podcast Insights
Content Themes
The show centers on startup challenges, realistic growth strategies, and entrepreneurial truths, with episodes touching on topics like optimizing LinkedIn for business leads, navigating funding versus bootstrapping, employing AI in sales, and personal branding strategies for founders.

UnF*ck My Startup with Adam Robinson
I launched this show because most startup content feels… sanitized. Everyone talks about the wins, but skips the part where everything almost fell apart.
UnF*ck My Startup is where I get real with founders who are in the middle of building. We talk about what’s working, what’s not, and how they’re fixing it in real time. No sugarcoating—just raw, tactical conversations from people actually doing the work.
Each week, I host a live webinar with a founder who’s in the thick of it. Plus, I share every podcast I guest on—because let’s be honest, I go deep on those, too.
🚨 Weekly founder breakdowns
🎧 Available wherever you listen to podcasts
📹 Full video episodes every Wednesday on YouTube
🔥 Want the full archive—including guest appearances?
Go to RB2B Insiders, YouTube, or wherever you get your weekly podcast.
If you’re building and things feel a little messy—you’re not alone.
Let’s unf*ck it, together.
This week on Unf*ck My Startup:
We brought in Anthony Fletch—a full-stack B2B marketer who’s scaled GTM motions from both inside and outside the building.
No VC burn. No unicorn fantasies. Just practical, tactical sh*t you can actually do if you’ve got a good product and a small team.
We talk about outbound that converts, content that doesn’t suck, and how to run GTM without playing 2015 SaaS Mad Libs.
Here’s how it goes down:
00:00 – Fletch intro, bad wifi, and Chicago shade
04:30 – How B2B teams are f*cking up outbound in 2025
09:50 – What founders think “multi-channel” means vs. reality
15:20 – The new GTM stack: content, outbound, PLG, and what matters
21:00 – Why outbound is now a content game (and vice versa)
28:10 – Building trust with zero brand and no budget
35:40 – Product marketing ≠ feature marketing
41:00 – Live Q&A: ICPs, team structures, and channel sequencing
48:20 – Fletch’s advice for lean teams trying to grow without breaking
This one’s for the scrappy operators.
The no-bullsh*t, roll-up-your-sleeves growth playbook—delivered live.
If you’ve got $5K/month to spend and a dream—start here.
Find out more
https://www.linkedin.com/in/retentionadam/
https://www.youtube.com/@retentionadam
https://www.rb2b.com/

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