Prompt to Market with Mukund Mohan
Prompt to Market with Mukund Mohan
Podcast Description
Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or product builder, this show will help you stay ahead of the curve. Tune in to get actionable insi
Podcast Insights
Content Themes
The podcast covers a range of themes including go-to-market strategies, AI integration in business, and the future of marketing. Episodes discuss topics like AI's impact on sales cycles, frameworks for AI in product management, and evolving marketing strategies in response to AI developments, with episodes featuring insights from industry leaders like Kevin Henrikson and Bishnupriya Bhattacharya.
Prompt to Market is the go-to podcast for marketers, founders, and GTM leaders who want to unlock the future of go-to-market strategy with the power of AI. Each week, we break down how top companies are using prompts, automation, and smart systems to accelerate customer acquisition, launch new products, and scale faster. From AI-powered content and lead scoring to the latest GTM frameworks, we explore what’s working now — and what’s coming next. Whether you’re a B2B SaaS leader, growth marketer, or product builder, this show will help you stay ahead of the curve. Tune in to get actionable insi
🎙️ In this episode, we sit down with Ken Rapp — a dynamic entrepreneur, commercialization expert, and trusted advisor to startups and investors alike. With a career built on founding companies, creating markets, and delivering strong returns to shareholders, Ken has mastered the art of turning unmet needs into thriving businesses.
Ken’s expertise spans product launches, scalable business models, and enterprise value creation through commercialization. As a member of the Accelerator Fund Investment Committee and an active TAN Advisor at Worcester Polytechnic Institute (WPI), he works closely with early-stage founders to shape their go-to-market strategies. Beyond business, Ken serves as a Trustee of the Zenie Foundation, helping young people transition into adulthood with the skills and financial literacy to succeed.
In our conversation, we explore how Ken integrates AI into commercialization workflows — from de-risking product launches with predictive insights to accelerating customer discovery and scaling new business models. He also shares lessons on building strong company cultures that empower teams while driving measurable enterprise value.
🔍 Topics we cover:
Using AI to accelerate commercialization and product launches
Building scalable business models that attract investors
Creating company cultures where employees thrive
Lessons from turning unmet market needs into thriving businesses
Guiding the next generation of entrepreneurs
🧠 If you’re a founder, investor, or leader looking to unlock enterprise value, this episode is packed with practical insights.
#Entrepreneurship #Commercialization #AI #KenRapp #StartupPodcast #EnterpriseValue #Innovation
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