Bragg N' Bout Business Podcast
Bragg N' Bout Business Podcast
Podcast Description
Welcome to Bragg N’ Bout Business, the podcast that shines a spotlight on the incredible entrepreneurs and business owners in and around Bragg Creek, Alberta. Each week we pull back the curtain on local storefronts, fantastic restaurants, skilled tradespeople, and dedicated service providers—giving them the chance to share their inspiring stories of resilience and success. You'll connect with the faces behind the businesses you love, discover some hidden gems, and be reminded how your support makes a remarkable difference in our community.
Podcast Insights
Content Themes
The podcast focuses on community entrepreneurship, local business success stories, and teamwork among local services, with episodes featuring guests like Adrian Turner discussing youth sports development, Rich Kilbride sharing insights on cooperative local landscaping, and Rob Sawchuk recounting his journey from humble beginnings to business ownership, all emphasizing community resilience and support.
Welcome to Bragg N’ Bout Business, the podcast that shines a spotlight on incredible entrepreneurs and business owners in and around Bragg Creek, Alberta. Each week we pull back the curtain on local storefronts, fantastic restaurants, skilled tradespeople, and dedicated service providers—giving them the chance to share their inspiring stories of resilience and success. You’ll connect with the faces behind the businesses you love, discover some hidden gems, and be reminded how your support makes a remarkable difference in our communities.
What happens when a holistic nutritionist decides to fix her son's bedtime routine? She accidentally builds a thriving business. In this episode of Bragg N' Bout Business, host Gregg Hinton sits down with Lucy McMurray, founder of Ritual Wellness Collective, to discuss how she turned a personal need into a best-selling line of adaptogenic lattes.
From navigating the ”administrative nightmare” of a startup to securing ”bucket list” retail partners, Lucy shares the raw, grassroots journey of building a brand in Bragg Creek. We dive deep into the science of adaptogens like Reishi and Ashwagandha, the challenge of sourcing high-quality Matcha, and why ”intimate” local markets can outperform high-traffic events.
Guest Info:
Guest: Lucy McMurray
Business: Ritual Wellness Collective
Instagram:@ritualwellness.co
Timestamps:
00:00 – Intro: From the Bragg Creek Christmas Market to Podcast Guest
01:41 – Why Market Volume Doesn't Equal Sales Volume
02:35 – What are Adaptogens? Bringing the Nervous System into Regulation
03:32 – Product Breakdown: Mellow Mood Cacao vs. Golden Moon Milk
05:07 – The ”Aha!” Moment: Making Hot Chocolate for a 4-Year-Old
07:23 – Glow Up Matcha: Skincare in a Mug & Sourcing Challenges
08:44 – Relocating to Bragg Creek: Chasing Alignment Over City Life
13:24 – The Launch: Selling Out 100 Bags in 24 Hours
15:37 – Winning the ”Bucket List” Client: The Light Cellar Partnership
16:34 – The Hardest Part: Compliance, Packaging, and Administration
18:13 – Sourcing Integrity: Organic Mushrooms from New Earth Organics
21:35 – Setting Ritual Apart: Small Batches vs. Mass Production
23:54 – Growth Through Community: The Power of Word-of-Mouth
27:13 – Looking Ahead: Expanding Cafes and Streamlining Manufacturing
34:49 – Entrepreneurial Lessons: Handling Rejection and Maintaining Ego
38:04 – Lucy’s Top Tip: Identify Your Non-Negotiables
#Entrepreneurship #WellnessBusiness #Adaptogens #BraggCreek #SmallBusinessGrowth #HolisticNutrition #RitualWellness #PodcastInterviews #LocalBusinessAlberta
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