In the Mix – A NuLiv Science Podcast
In the Mix - A NuLiv Science Podcast
Podcast Description
Where supplement science meets real-world innovation.In the Mix dives deep into the ingredients powering today’s top supplement brands — from the minds of formulators and scientists to the voices of founders, athletes, and creators shaping the wellness space. Hosted by NuLiv Science, each episode uncovers the story behind the science, the brands that trust our ingredients, and what’s next for the industry.Whether you're a brand owner, product developer, fitness enthusiast, or just supplement-curious — this is your front-row seat to the supplement game.🧬 Powered by NuLiv Science 🎙️ New episodes weekly 📍 Available on Spotify, Apple Podcasts, and YouTube
Podcast Insights
Content Themes
The podcast covers topics related to supplement formulation, ingredient science, and brand innovation, featuring episodes like 'What Goes Into a Great Supplement?' that discusses the use of ingredients such as AstraGin® and Zylaria® for health benefits like nutrient absorption and athletic recovery. Other focus areas include trends in clinical studies, brand strategy, and formulation mistakes to avoid.
Where supplement science meets real-world innovation.
In the Mix dives deep into the ingredients powering today’s top supplement brands — from the minds of formulators and scientists to the voices of founders, athletes, and creators shaping the wellness space. Hosted by NuLiv Science, each episode uncovers the story behind the science, the brands that trust our ingredients, and what’s next for the industry.
Whether you’re a brand owner, product developer, fitness enthusiast, or just supplement-curious — this is your front-row seat to the supplement game.
🧬 Powered by NuLiv Science
🎙️ New episodes weekly
📍 Available on Spotify, Apple Podcasts, and YouTube
In this episode, we sit down with David from Axe & Sledge to unpack the evolving playbook for supplement brand success in 2025. We dive into what’s driving the industry's fastest-growing brands—from rapid supplement product development to in-house innovation strategies and the rise of authentic supplement brand marketing.
You’ll hear real-world insights about:
- How David approaches product launches in weeks, not months
- What it means to truly empower a creative team inside a supplement company
- Why authenticity, relationships, and culture are critical for long-term growth
- The role of community and collaboration in modern fitness branding
Whether you're a brand founder, product developer, or fitness entrepreneur, this episode is your guide to how to build a supplement brand that actually lasts.
🎧 Tune in and explore the top supplement industry trends for 2025—and what it really takes to scale in a crowded, culture-driven market.
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.