Cover-to-Cover Influence
Cover-to-Cover Influence
Podcast Description
Publishing a book turns business leaders into thought leaders. Listen and find out how you can elevate your influence and even 10X your business with a book.
Podcast Insights
Content Themes
The podcast focuses on enhancing influence through content creation, publishing, and thought leadership. Key themes include the importance of a strong referral network, the power of storytelling in business, and practical strategies for optimizing tech stacks. Specific episodes tackle topics like 10Xing business with a book, simplifying tech tools, and mastering engaging presentations.
Tired of your expertise staying hidden? “Writing & Influence,” hosted by Elaine Acker, empowers coaches and consultants to confidently unleash their thought leadership through compelling content. Discover how to trust your instincts, silence your inner critic, and publish content that truly showcases your unique value. Each episode is packed with actionable insights to help you build your influence and attract your ideal clients. Ready to turn your expertise into impact? Learn how to transform your knowledge into a powerful content strategy that leads to real results—all with the help from Elaine and her guests!
What happens when you or your company is going through a crisis? How do you communicate with customers and your team? Join us as we sit down with Kristi Piehl, the founder and CEO of Media Minefield. Kristi shares her journey from Emmy award-winning TV news reporter to successful entrepreneur. Learn key insights about managing crisis situations, the importance of proactive planning, and the role of authenticity in communication. Kristi also shares personal anecdotes, including her own son’s battle with cancer and how it shaped her social media presence. Don’t miss Kristi’s expert advice on leveraging thought leadership and building a personal brand that resonates with your audience.
00:00 Introduction and Guest Welcome
01:23 Crisis Communication Strategies
04:27 Common Mistakes in Crisis Management
07:30 From Journalism to PR: Kristi’s Journey
11:01 Entrepreneurial Challenges and Lessons
16:52 Leadership and People-First Philosophy
21:41 Thought Leadership and Social Media
28:47 Personal Story: Impact of Social Media
33:06 Upcoming Book and Final Thoughts
Resources:
https://www.linkedin.com/in/kristipiehl/
https://www.media-minefield.com/
The challenge for many businesses in today’s market is not just being seen but being remembered. Sparx360 Publishing turns business leaders into thought leaders with a proven process for writing and publishing that helps elevate their brand. We’ll help you turn your ideas into words, and words into engaging content, including books, cookbooks, blogs, sales pages, and more. Finding the right words that effortlessly connect with customers can be easy!
Invite your friends and colleagues to Writing & Influence Newsletter. It’s a bi-monthly series that includes valuable tips for elevating your brand with content, and free resources that will help you make more sales and increase revenues.
And Connect with Elaine on LinkedIn!
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Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
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