UXRx
UXRx
Podcast Description
Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you're in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
Podcast Insights
Content Themes
Key topics include the evolution of Create Ape, UX/UI design in the healthcare industry, challenges faced during business scaling, and the integration of AI into medical technologies. Episodes feature discussions such as the importance of healthcare UX, personal anecdotes from the hosts, and insights into future trends in med-tech design.
Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you’re in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
In this episode of the UXRx Podcast, hosts Alessandro Fard and Zachary Newton explore the impact of AI on businesses. They discuss questions received about how AI might affect a business’s discoverability. The conversation delves into AI’s influence on traditional web browsing, search engines, SEO vs. AEO (Artificial Intelligence Engine Optimization), and the evolving nature of user experience design in the AI era. They also touch on the future of personalized AI interactions, the potential decline of traditional search engines like Google, and practical advice for businesses to stay ahead in this fast-evolving landscape.
00:00 Introduction and Today’s Topic
00:25 The Impact of AI on Business Visibility
01:42 Personal Experiences with AI and Search Engines
04:20 The Evolution of Search Engines and User Experience
08:04 The Future of AI in Search and Design
20:07 The Value of AI Reviews
20:48 Future of AI in Ordering and Contextual Understanding
21:50 Impact on Information-Focused Businesses
24:01 AI Communication and Interface Design
29:38 The Evolution of AI Search and Website Integration
35:13 Practical Advice for Brands and Designers
38:06 Final Thoughts and Future Outlook
Disclaimer
This podcast’s information is provided for general reference and was obtained from publicly accessible sources. The Podcast Collaborative neither produces nor verifies the content, accuracy, or suitability of this podcast. Views and opinions belong solely to the podcast creators and guests.
For a complete disclaimer, please see our Full Disclaimer on the archive page. The Podcast Collaborative bears no responsibility for the podcast’s themes, language, or overall content. Listener discretion is advised. Read our Terms of Use and Privacy Policy for more details.