UXRx
UXRx
Podcast Description
Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you're in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
Podcast Insights
Content Themes
Key topics include the evolution of Create Ape, UX/UI design in the healthcare industry, challenges faced during business scaling, and the integration of AI into medical technologies. Episodes feature discussions such as the importance of healthcare UX, personal anecdotes from the hosts, and insights into future trends in med-tech design.
Join Zach and Alessandro, the team behind Create Ape, as they unpack the agency’s evolution—from a generalist UX shop to a MedTech-focused powerhouse. Hear real stories, wins, and hard lessons from the pivot. Dive deep into the intersection of design, business, and innovation in healthcare UX—and how AI is reshaping it all. Whether you’re in MedTech or just love smart product thinking, this podcast delivers insights you won’t want to miss.
In this episode of UXRx, hosts Zachary Newton and Alessandro Fard delve into the application of AI in med tech design. They explore the misconceptions about AI, its potential to replace certain jobs, like prompt engineers, and its strengths in enhancing others. The conversation highlights how AI can be a powerful tool in user research, rapid prototyping, compliance checks, and accessibility improvement. They discuss real-world applications at Create Ape, emphasizing AI's role in reducing risks rather than cutting corners. The episode also envisions a future where AI could create highly personalized user experiences and adapt interfaces based on individual user needs. Ultimately, the discussion underlines the importance of leveraging AI intelligently to solve real human problems in the medical field.
00:00 Introduction to AI in Med Tech
00:27 Personal Use of AI
00:56 Diverse Perspectives on AI
01:53 AI's Impact on Jobs
02:57 AI in User Experience Design
07:45 AI in User Research
15:29 AI Tools for Rapid Prototyping
16:29 Emerging Skills in Leadership and Design
16:50 Prototyping and Usability Testing
17:35 AI Tools and Their Limitations
18:26 The Future of High Fidelity Design
21:12 Advancements in Image and Video Generation
23:53 Personalized UX Design with AI
30:09 Human Element in MedTech UX
32:50 Conclusion and Final Thoughts
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