The Bits Matter Podcast
The Bits Matter Podcast
Podcast Description
'The Bits Matter Podcast' - the leading resource for retail bankers. This podcast brings to light what community banks and credit unions can do to be affective in an industry dominated by big-name national banks that cover much of the country’s financial services. Through discussions on branch staff training, choreography, digital signage, architectural design and space planning, promotional items and brand extension, and more - an idea hub of 'bits' that matter, the podcast pulls insight from industry leaders, for industry leaders, about what it means to operate from the retail mindset.
Podcast Insights
Content Themes
The podcast covers themes related to retail banking practices, with episodes focusing on branch staff training, customer experience enhancement, and strategic design. For example, in the episode titled 'Surprise and Delight', the discussion revolves around leveraging customer satisfaction techniques from airlines to elevate banking experiences. Other episodes explore digital signage impact and architectural considerations for maximizing branch functionality.
‘The Bits Matter Podcast’ – the leading resource for retail bankers. This podcast brings to light what community banks and credit unions can do to be affective in an industry dominated by big-name national banks that cover much of the country’s financial services. Through discussions on branch staff training, choreography, digital signage, architectural design and space planning, promotional items and brand extension, and more – an idea hub of ‘bits’ that matter, the podcast pulls insight from industry leaders, for industry leaders, about what it means to operate from the retail mindset.
In this episode, Nate and Mac unpack what makes The Element Group’s ‘Portsmouth Experience’ so special. Usually a three-day workshop, this retreat pulls the decision makers of the financialinstitutions out of their comfort zone, and into a collaborative deep dive.Nate and Mac explain how this in-person session works to create relationship,save design time, and increase communication, and creativity – all while beingfun, informative, and innovative.
Transcript: https://docs.google.com/document/d/1xzwVErVvDC4nm3o1jtzGFruAG01Un96E_TuLwF4oguI/edit?usp=sharing
About the Hosts:
Nate Baldasaro: Walk into his office and Nate is often listening to a combination ofSkillet, Switchfoot, and Need to Breathe. Accompanied by his many journals, Nate is constantly brainstorming. Even at his favorite vacation spot in Captiva, Florida, he is writing down new ideas, oftentimes with the help of his wife, Lisa, and daughter, Bryn. After Bridgton Academy, Nate graduated from the University of New Hampshire into a career observing and spanning multipleindustries. Nate uses his experience in sales and communications to find innovative and creative retail and technologically based solutions for the variety of institutions serviced by The Element Group. Nate is especially proud of the way Element has pulled together through the years to support itsemployees through thick and thin. Nate’s “element” is focused on forward thinking and engagement with a company’s strengths; evidence of his days as a college athlete seen in the sports analogy found in his favorite quote.
“A good player works hard to win the game that everyone else is playing. A great player creates a new game that favors their strengths and avoids their weaknesses” — James Clear
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Mac Erickson: While he is busy deciding whether his favorite vacation spot is Maui or the Uinta Mountains, Mac is probably helping his wife Angie, corral their six boys. Having graduated from Weber State University with a degree in Sales and Construction Management, Mac has worked within the branch development space for thirty years, all across the country. Throughout his career, he has helped redefine ways of providing consumer-centric service and kickstart new, innovative branch prototypes. Mac’s work as an account executive pairs well with his mission statement. He is always seeking “to build relationshipsof trust and radiate my passion for helping people.” Mac is “in his element” whenever he is with his family. He loves coaching baseball, playing golf, barbecuing, and playing games with them; really, any chance he gets to simply hang out with them. His favorite quote speaks for his lifestyle.
“Life movespretty fast. If you don’t stop and look around once in a while, you could missit.” — Ferris Bueller
About the Element Group:
does your physical space help attract, delight, andretain customers?
We partner with financial institutions like yours to design, build, and remodel facilities for the digital age, develop brand identities, select markets and sites, and implement messaging and merchandisingstrategies across your network. The results? Enhanced customer and member loyalty, more efficient operations, and increased profitability.
Together with our financial partners we collaborate and strategize how to achieve the personalneeds of community banks and credit unions. Our team approach ensures aseamless process allowing you to best serve your employees, customers, members,and local communities.
From cutting-edge graphic and digital design to intentional architectural environments, we prideourselves on delivering full solutions, nationwide.
Disclaimer
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