Do Less Marketing
Do Less Marketing
Podcast Description
Do Less Marketing is a podcast that cuts through the noise to help business owners and teams find clarity.
This isn’t another jargony marketing podcast telling you to ”do all the things.”
Instead, host Brittany Downey shares practical insights and down-to-earth conversations with guests who’ve been figuring out what matters to them in their business growth.
Not by following some magic formula or the latest marketing hack, but by getting intentional about what truly moves their business forward.
Whether you’re a solopreneur feeling scattered across too many channels, a nonprofit trying to maximize limited resources, or a small marketing team drowning in endless tasks, this podcast offers a refreshing perspective: it’s possible to grow your business with less marketing, done well.
In this podcast, you’ll hear from other entrepreneurs and marketers who have:
→ Found the marketing activities that truly matter for their business
→ Leaned into the power of strengths (and doing what they enjoy)
→ Broken marketing “rules,” yet still continue to grow
→ Focused on relationship over reach
→ Defined growth and success in their own terms.
Take what resonates. Leave the rest.
And join us as we discover how to cut the marketing clutter and focus on what actually works — for your goals, for your team, and for your life.
Podcast Insights
Content Themes
The podcast delves into themes of intentional business growth, personal strengths, and redefining success in marketing through relational approaches. Episodes cover topics such as utilizing strengths for business alignment, the significance of community in business, and unconventional business strategies, with guests like Sarah Collins sharing how to energize work and Michael Forsberg discussing the value of place-based relationships.
Do Less Marketing is a podcast that cuts through the noise to help business owners and teams find clarity.
This isn’t another jargony marketing podcast telling you to ”do all the things.”
Instead, host Brittany Downey shares practical insights and down-to-earth conversations with guests who’ve been figuring out what matters to them in their business growth.
Not by following some magic formula or the latest marketing hack, but by getting intentional about what truly moves their business forward.
Whether you’re a solopreneur feeling scattered across too many channels, a nonprofit trying to maximize limited resources, or a small marketing team drowning in endless tasks, this podcast offers a refreshing perspective: it’s possible to grow your business with less marketing, done well.
In this podcast, you’ll hear from other entrepreneurs and marketers who have:
→ Found the marketing activities that truly matter for their business
→ Leaned into the power of strengths (and doing what they enjoy)
→ Broken marketing “rules,” yet still continue to grow
→ Focused on relationship over reach
→ Defined growth and success in their own terms.
Take what resonates. Leave the rest.
And join us as we discover how to cut the marketing clutter and focus on what actually works — for your goals, for your team, and for your life.
Kate is proof that you can grow a business on your own terms (without paying Meta a dollar).
Kate Assaraf is the founder of DIP, a sustainable haircare brand now in 800+ independent retailers across the country. She’s redirected over $5 million to those local economies.
Kate went total analog when everyone else went digital and built a cult following on word of mouth alone. We get into how she refuses to undercut her retailers, and why she hasn’t run ads up until now. Kate also opens up about her internal drive and how, for her, growth sometimes means doing less.
If you’ve ever felt pressure to push for more in ways that don’t line up with your values (but you still want to push for more), this one’s for you.
Website: https://dipalready.com/
Double DIP Coconut Almond (shampoo + conditioner bars): https://dipalready.com/collections/best-sellers-1/products/double-dip-coconut-almond-full-size
Hair & Body Dry Oil (Coconut Almond): https://dipalready.com/collections/best-sellers-1/products/hair-body-dry-oil-coconut-almond
DIP’s Instagram: https://www.instagram.com/dipalready/
DIP’s TikTok: https://www.tiktok.com/@dipalready
Brittany’s Website: https://downeystrategy.com/
Brittany’s LinkedIn: https://www.linkedin.com/in/brittany-downey/
Disclaimer
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