Do Less Marketing

Do Less Marketing
Podcast Description
Do Less Marketing is a podcast that cuts through the noise to help business owners and teams find clarity.
This isn’t another jargony marketing podcast telling you to ”do all the things.”
Instead, host Brittany Downey shares practical insights and down-to-earth conversations with guests who’ve been figuring out what matters to them in their business growth.
Not by following some magic formula or the latest marketing hack, but by getting intentional about what truly moves their business forward.
Whether you’re a solopreneur feeling scattered across too many channels, a nonprofit trying to maximize limited resources, or a small marketing team drowning in endless tasks, this podcast offers a refreshing perspective: it’s possible to grow your business with less marketing, done well.
In this podcast, you’ll hear from other entrepreneurs and marketers who have:
→ Found the marketing activities that truly matter for their business
→ Leaned into the power of strengths (and doing what they enjoy)
→ Broken marketing “rules,” yet still continue to grow
→ Focused on relationship over reach
→ Defined growth and success in their own terms.
Take what resonates. Leave the rest.
And join us as we discover how to cut the marketing clutter and focus on what actually works — for your goals, for your team, and for your life.
Podcast Insights
Content Themes
The podcast delves into themes of intentional business growth, personal strengths, and redefining success in marketing through relational approaches. Episodes cover topics such as utilizing strengths for business alignment, the significance of community in business, and unconventional business strategies, with guests like Sarah Collins sharing how to energize work and Michael Forsberg discussing the value of place-based relationships.

Do Less Marketing is a podcast that cuts through the noise to help business owners and teams find clarity.
This isn’t another jargony marketing podcast telling you to ”do all the things.”
Instead, host Brittany Downey shares practical insights and down-to-earth conversations with guests who’ve been figuring out what matters to them in their business growth.
Not by following some magic formula or the latest marketing hack, but by getting intentional about what truly moves their business forward.
Whether you’re a solopreneur feeling scattered across too many channels, a nonprofit trying to maximize limited resources, or a small marketing team drowning in endless tasks, this podcast offers a refreshing perspective: it’s possible to grow your business with less marketing, done well.
In this podcast, you’ll hear from other entrepreneurs and marketers who have:
→ Found the marketing activities that truly matter for their business
→ Leaned into the power of strengths (and doing what they enjoy)
→ Broken marketing “rules,” yet still continue to grow
→ Focused on relationship over reach
→ Defined growth and success in their own terms.
Take what resonates. Leave the rest.
And join us as we discover how to cut the marketing clutter and focus on what actually works — for your goals, for your team, and for your life.
What if AI could help you move faster and make better decisions, without adding more noise?
Ruth Favela is the AI Marketing Manager at Tomorrow.io, where she helps a four-person marketing team support a global tech company.
In this episode, Ruth shares how her team uses AI to speed up content workflows, cut marketing costs, and focus their energy where it actually moves the needle.
We talk about how Ruth decides which tools to use. She shares what it actually looks like to scale content with a small team. And we dig into why AI is most powerful when it helps you solve real problems, not just spin your wheels chasing the newest tools out of FOMO.
If you’ve been feeling stuck between too many options and too little time, Ruth’s approach offers a refreshingly practical look at how AI can help you focus on what works.
Ruth’s LinkedIn: https://www.linkedin.com/in/ruth-favela/
Brittany’s Website: https://downeystrategy.com/
Brittany’s LinkedIn: https://www.linkedin.com/in/brittany-downey/

Disclaimer
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