Built Not Born: The Startup Go-To-Market Podcast
Built Not Born: The Startup Go-To-Market Podcast
Podcast Description
Welcome to Built Not Born: The Startup Go-To-Market Podcast—the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy.
Hosted by Sage Nye, Managing Partner at Venture Guides, each episode dives into candid conversations with technical founders, investors, and GTM experts. You’ll get real talk, proven playbooks, and no-fluff advice on how to land your first customers, build a repeatable sales motion, and scale your startup the right way.
Forget the hype. This is the go-to resource for founders serious about getting to market, growing revenue, and building companies that last.
Ready to scale? Let’s get to work.
Podcast Insights
Content Themes
The podcast focuses on topics relevant to early-stage founders and startup leaders, such as go-to-market strategies, customer acquisition, and scaling operations, with episodes that cover strategic leadership insights and practical frameworks for building high-performance organizations.

Welcome to Built Not Born: The Startup Go-To-Market Podcast—the podcast for early-stage founders and startup leaders who know that great companies aren’t lucky… they’re built through smart execution and a bulletproof go-to-market strategy.
Hosted by Sage Nye, Managing Partner at Venture Guides, each episode dives into candid conversations with technical founders, investors, and GTM experts. You’ll get real talk, proven playbooks, and no-fluff advice on how to land your first customers, build a repeatable sales motion, and scale your startup the right way.
Forget the hype. This is the go-to resource for founders serious about getting to market, growing revenue, and building companies that last.
Ready to scale? Let’s get to work.
- How to recognize when you’re sitting on a bigger problem than your original business idea
- Why token costs are the hidden killer of AI agent ROI
- The “inference layer that thinks ahead” framework
- How to maintain verifiability and trust when reusing AI outputs
- Why long-term thinking beats duct-tape solutions, especially in AI
- How to structure incentives and human oversight for week-long and month-long running agents
Ki-youn Jung is a technology entrepreneur and strategist with deep expertise spanning semiconductors, AI, and complex technology systems. She began her career designing mobile application processors and semiconductor architectures before moving into strategic planning and AI-focused product development at LG Electronics. Her work included developing an on-device AI platform and business model implemented across a $20 billion business. With experience spanning mobile, EVs, and smart homes, Ki-youn combines engineering expertise with strategic foresight to identify emerging opportunities and build scalable technology solutions.
Abhishek Singh is a scientist, engineer, and entrepreneur, and Co-founder and CTO of EON. He holds a PhD from MIT and specializes in decentralized AI, precision medicine, and large-scale intelligent systems. His research explores how networks of AI agents can coordinate, adapt, and scale to address complex real-world problems. At EON, he is developing an AI platform that combines health data, scientific research, and agentic intelligence to enable personalized health optimization. His work brings together advanced AI research, systems engineering, and human health.
- Ki-youn Jung on LinkedIn
- Abhishek Singh on LinkedIn
- EON Website
- Sage Nye on LinkedIn
- Venture Guides Website
- Built Not Born on Apple Podcasts
- Built Not Born on Spotify

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