Inside Marketing with MarketSurge
Inside Marketing with MarketSurge
Podcast Description
Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk.
Hosted by Reed Hansen, Chief Growth Officer at MarketSurge and a digital marketing veteran who's helped scale everything from scrappy startups to Fortune 500 giants, this podcast dives deep into what’s really moving the needle in today’s marketing world. Find us at Marketsurge.io
Each week, we’ll break down the latest marketing and business news (minus the fluff), explore tech trends you actually need to know, and feature unfiltered conversations with the most interesting minds in entrepreneurship and marketing.
Whether you're a founder, a marketer, or just a curious hustler looking to level up, this is where growth happens—loudly, smartly, and with just the right amount of sass.
Subscribe, tune in, and let’s scale something legendary. 🚀
Podcast Insights
Content Themes
The podcast covers a variety of marketing and entrepreneurship topics, including technology trends, community engagement, and mission-driven business strategies. Examples of episodes include discussions on the impact of AI on photography, how to balance a tech career with content creation, and practical tips for engaging with audiences via social media platforms.
Welcome to Inside Marketing with MarketSurge — your front-row seat to the boldest business insights, marketing breakthroughs, and entrepreneurial real talk.
Hosted by Reed Hansen, Chief Growth Officer at MarketSurge and a digital marketing veteran who’s helped scale everything from scrappy startups to Fortune 500 giants, this podcast dives deep into what’s really moving the needle in today’s marketing world. Find us at Marketsurge.io
Each week, we’ll break down the latest marketing and business news (minus the fluff), explore tech trends you actually need to know, and feature unfiltered conversations with the most interesting minds in entrepreneurship and marketing.
Whether you’re a founder, a marketer, or just a curious hustler looking to level up, this is where growth happens—loudly, smartly, and with just the right amount of sass.
Subscribe, tune in, and let’s scale something legendary. 🚀
In this episode of Inside Marketing with MarketSurge, we sit down with Ben Heuertz, co-founder of The Skinny Platform, to explore how their revolutionary 60-minute book format helps entrepreneurs clarify their message, accelerate sales, and build trust — all without ghostwriter dilution.
Whether you’re a coach, consultant, or business owner, this is your blueprint for turning your story into your strongest marketing asset.
💡 What You’ll Learn:
• The origin story behind The Skinny Platform
• Why short, strategic books beat traditional publishing for business goals
• How these books become powerful tools for sales, lead qualification, and personal branding
👉 Key Highlights:
✅ Real-world example: 3-month sales cycle reduced to 30 days
✅ How their interview-driven format keeps your authentic voice
✅ The surprising power of short-form publishing for positioning and authority
📈 At MarketSurge, we help you turn tools into systems — and systems into growth.
If you want to scale your brand with a book people actually read, Ben’s system is a game changer.
🧠 Want to talk strategy or see it in action?
🎯 Book your 15-minute Value or Free Coffee Call:
https://link.marketsurge.io/widget/bookings/15minutevalueorfreecoffee
🔗 Useful Links
🌐 The Skinny Platform: https://www.writeaskinny.com
🌐 MarketSurge: https://marketsurge.io
🎙️ Podcast: https://marketsurge.transistor.fm/
📘 Facebook: https://www.facebook.com/profile.php?id=100035121171654
💼 LinkedIn: https://www.linkedin.com/company/marketsurgeio
🐦 Twitter/X: https://x.com/marketsurging
Disclaimer
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