Fully Managed

Fully Managed
Podcast Description
Fully Managed is the go-to podcast for agency owners and marketing professionals who want to stay ahead in the ever-evolving business landscape. Brought to you by Penji, each episode dives deep into the strategies, challenges, and success stories of industry leaders who have built and scaled impactful agencies. Join our candid conversations with founders, CEOs, and marketing innovators as they share actionable insights, expert tips, and personal experiences that can help you elevate your agency’s performance and navigate the complexities of modern business.
Podcast Insights
Content Themes
The podcast covers a variety of themes related to agency management, marketing strategies, and personal growth, with episodes such as building customer relationships, leveraging AI for lead generation, and effective SEO practices. Focus areas include client retention, marketing psychology, and innovative digital techniques.

Fully Managed is the go-to podcast for agency owners and marketing professionals who want to stay ahead in the ever-evolving business landscape. Brought to you by Penji, each episode dives deep into the strategies, challenges, and success stories of industry leaders who have built and scaled impactful agencies. Join our candid conversations with founders, CEOs, and marketing innovators as they share actionable insights, expert tips, and personal experiences that can help you elevate your agency’s performance and navigate the complexities of modern business.
Three Things We Learned from Christine:
The Power of Brand in B2B is Underestimated
Long-term brand building is essential for sustainable growth—especially when targeting people who don’t yet know you. Christine emphasized that performance marketing has its limits, and brand is the only way to unlock fresh demand.
Marketing to Marketers Requires a Higher Bar for Creativity
When your audience is full of marketers, campaigns need to be smart, witty, and impeccably executed. Christine shared examples of how her team used out-of-home media to create the illusion of omnipresence at major industry events—and it worked.
LinkedIn is Evolving—and So Should We
The platform has shifted from buttoned-up professionalism to a space for authentic, engaging content. Christine explained how marketers can use company voices and personal brands together to tell richer, more relatable stories.
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Disclaimer
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