The Under Pressure Podcast
The Under Pressure Podcast
Podcast Description
I’m Alexandre Tomic—founder, builder, and someone who’s spent 20 years navigating iGaming’s highs and lows. Through launching Alea and pioneering game aggregation, I’ve learned that resilience is everything.
On The Under Pressure Podcast, I sit down with founders, risk-takers, and visionaries to explore the defining moments that shaped them—the risks, the failures, and the lessons learned.
Why the hyperbaric chamber? Because legends aren’t built in comfort. Diamonds are made under pressure.
Subscribe and listen everywhere you want.
Podcast Insights
Content Themes
The podcast focuses on entrepreneurship, innovation, and the challenges of the iGaming industry, with episodes discussing pivotal moments, risks taken, and lessons learned, such as interviews covering the evolution of gaming events and personal stories like those of Alex Pratt's transformative experiences in the sector.
I’m Alexandre Tomic—founder, builder, and someone who’s spent 20 years navigating iGaming’s highs and lows. Through launching Alea and pioneering game aggregation, I’ve learned that resilience is everything.
On The Under Pressure Podcast, I sit down with founders, risk-takers, and visionaries to explore the defining moments that shaped them—the risks, the failures, and the lessons learned.
Why the hyperbaric chamber? Because legends aren’t built in comfort. Diamonds are made under pressure.
Subscribe and listen everywhere you want.
What does it really take to build something people remember?In this episode, Alex sits down with Rasmus Sojmark, founder and CEO of SBC Events and Sport Global, to explore the mindset, lessons, and resilience behind one of iGaming’s biggest shows.
From his military roots and telemarketing days to founding iGaming events that attract tens of thousands, Rasmus shares how he stays calm in chaos and leads with vision, even when facing his biggest challenge with what would become SBC Lisbon.He also dives into building one-of-a-kind experiences for clients, from the Legends Charity Game with football icons like Figo and Kaká, raising over €700K, to live shows with DJs like Afrojack and Darude.
You’ll leave this episode with:
• Practical insights on performing under pressure and turning uncertainty into strength
• Leadership that embraces failure while building trust with clients
• Actionable tips to deliver unique, unforgettable events and experiences
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