Leveraged Storytelling with Arick Wierson
Leveraged Storytelling with Arick Wierson
Podcast Description
Some people just know how to tell a damn good story.
Arick Wierson is one of them.
There are the Storytellers who can make you hang on every word—whether they’re top journalists talking about their craft, political candidates trying to win your vote, CEOs and Entrepreneurs selling the next big thing, or artists shaping culture in real time.
That’s what Leveraged Storytelling, presented by Tunheim, is all about. How the best of the best use stories to get their message across—and what the rest of us can learn from them.
Podcast Insights
Content Themes
The podcast focuses on the art of storytelling across various sectors, including journalism, politics, entrepreneurship, and the arts. Specific episode examples include discussions on winning pitches, effective messaging strategies, and cultural impact through storytelling.
Some people just know how to tell a damn good story.
Arick Wierson is one of them.
There are the Storytellers who can make you hang on every word—whether they’re top journalists talking about their craft, political candidates trying to win your vote, CEOs and Entrepreneurs selling the next big thing, or artists shaping culture in real time.
That’s what Leveraged Storytelling, presented by Tunheim, is all about. How the best of the best use stories to get their message across—and what the rest of us can learn from them.
Biological crop inputs have a lot of promise. But one question continues to shape the industry: How do you make them perform consistently in the field?
In this episode of Leverage Storytelling, presented by Tunheim, host Arick Wierson sits down with Keri Carstens, CEO of Jord, for a conversation exploring what it takes to move agricultural technology from the lab to the farm.
Carstens explains how Jord uses beneficial microbes to help plants access nutrients, grow stronger, and perform better, leveraging what already exists in the soil rather than relying solely on traditional synthetic inputs.
The conversation covers the challenges of developing reliable biological products, Keri’s journey from toxicology and product development to leading a Minnesota-born AgTech company, and the growing role of biological tools in agriculture.
Watch the conversation to hear Keri’s perspective on where agricultural innovation is headed, and how biological tools could play an increasingly important role in the future of farming.
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