Higher Voltage
Higher Voltage
Podcast Description
Higher Voltage explores what’s working, what’s not, and what needs to change in higher education. Higher Voltage isn’t just for anyone who works in higher education—it’s for anyone who is interested in or cares about higher education.
Podcast Insights
Content Themes
The podcast tackles various essential themes surrounding higher education, including the pitfalls of traditional models, the integration of digital marketing, and ADA compliance, with standout episodes such as the examination of community colleges as transformative institutions and the effects of recent Supreme Court decisions on affirmative action. It aims to inspire a dialogue on shifting strategies and practices that enhance student engagement and institutional resilience.
Higher Voltage explores what’s working, what’s not, and what needs to change in higher education. Higher Voltage isn’t just for anyone who works in higher education—it’s for anyone who is interested in or cares about higher education.
In this episode of Higher Voltage, Katherine Primus, Vice President of Marketing and Communications at Holy Family University, joins host Kevin Tyler to discuss why “nostalgia is not a strategy” when it comes to defending the value of higher education. From transitioning your team from an internal order-taking agency to a revenue-generating strategic partner, to maximizing surplus budgets, Primus shares actionable tactics for elevating the marketing function.
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